Navads Selected by Shell as Global Provider of Location Data Management

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Covering 35,000 Shell locations worldwide, the agreement affirms Navads’ leadership within the fuel retail industry and its unprecedented position in publishing location content in maps.

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We look forward to working with Navads to ensure our retail locations are easily found by our global customer base, regardless of the device they use.

Navads (@Navads), the leading provider of location content to the databases that power the navigation and mapping industry, today announced it has been selected by Shell as its global provider of location data management services.

Under the agreement, Navads will provide location data management for 35,000 of Shell’s fuel retail locations worldwide, ensuring optimal visibility for Shell across mainstream navigation devices and apps.

“Our proprietary Navads platform enables us to provide Shell, the largest fuel retailer in the world, the highest quality location data possible, in all maps and map-enabled devices, on a global scale,” said Lex ten Veen, CEO, Navads. “We are committed to ensuring top visibility across navigation platforms for Shell retail locations around the world.”

“As consumer habits change and consume more data through digital devices accuracy is crucial for the Shell brand,” said David Putters, Global Digital Marketing Website Manager at Shell. “We look forward to working with Navads to ensure our retail locations are easily found by our global customer base, regardless of the device they use.”

Navads has deep expertise in industries in which location is a decisive element for the choice of customer, like fuel, automotive, hospitality and retail. Fortune 500 firms and global corporations work with Navads to ensure their retail locations are optimally listed in navigation devices so that on-the-go consumers can easily find them.

About Navads

Navads is the leading provider of location content to the mapping databases that power the navigation and mapping industry. Through strategic relationships with the principal map development companies, including TomTom, Apple, and HERE, Navads offers a single-source service to ensure that location content is pushed directly into the core mapping databases of named map providers. With extensive experience in the location marketing arena, Navads helps customers achieve optimal visibility in mainstream navigation devices, today and in the future. Founded in 2006, Navads services many of the Fortune 500 corporations and four out of five global fuel retail organizations. Visit http://www.Navads.nl/ for more information.

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Eileen Pacheco
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