Nor-Tech Unveils New Tagline to Reflect Growing Global Sales of HPC Clusters for Simulation and Big Data Analysis

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Leading builder of HPC clusters for simulation and big data analytics, Nor-Tech just announced a new tagline that reflects the company’s continual expansion into global markets.

David Bollig, President and CEO of Nor-Tech

David Bollig, President and CEO of Nor-Tech

We built our reputation on providing user-friendly technology and no-wait time support; this still reflects our core mission.

Leading builder of HPC clusters for simulation and big data analytics, Nor-Tech just announced a new tagline: People Friendly Technology with a Global Reach. This reflects the company’s continual expansion into global markets—most recently Vietnam, Saudi Arabia, Japan, the Philippines, Brazil, Ireland and Canada.

Nor-Tech President and CEO David Bollig said, “We have had the honor of building clusters for several global projects recently, including the LIGO Gravitational Wave project, the IceCube project (for detecting neutrinos at the South Pole), and Elon Musk’s Hyperloop transportation project. In addition we are getting more and more international orders.”

Nor-Tech’s previous tagline, People Friendly Technology, was developed to convey two key points:
1. Nor-Tech’s HPC and Big Data analytics clusters are easy to set up and use: Nor-Tech innovated a protocol for configuring, testing, setting up, deploying, and supporting their custom HPCs that allows clients to focus on the task at hand without burning time troubleshooting set-up/deployment issues.
2. Nor-Tech provides no-wait-time support expertise: Many of Nor-Tech’s clients don’t have immediate access to internal technical support. Knowing how frustrating it can be to hit a snag, call the manufacturer for support, be put on an extensive hold, and finally speak with a customer service rep that doesn’t know the answer or can’t explain the solution in terms that the caller can understand, Nor-Tech pledges that service calls will be answered immediately by a service expert that offers real help.

The new tagline communicates the additional message that Nor-Tech’s easy-to-deploy clusters and immediate support expertise have been tested and proven around the world. “While we built our reputation on providing user-friendly technology and no-wait time support and this still reflects our core mission, we felt it was time to expand our original tagline to reflect our expanding global presence,” Bollig said.

Nor-Tech has developed two tools designed to prove the benefits of upgrading to a cluster from a workstation: a Demo HPC Cluster for CAE/CFD/FEA; and an online tool, in partnership with Intel, for demonstrating the ROI of simulation clusters in real time: http://www.simulationclusters.com. In addition to HPC clusters, Nor-Tech’s custom technology includes workstations, desktops, and servers for a range of applications including CAE, CFD, and FEA. Clients include some of the most respected organizations in the world. Nor-Tech engineers average 20+ years of experience and are responsible for significant high performance computing innovations. The company has been in business since 1998 and is headquartered in Burnsville, Minn. just outside of Minneapolis. To contact Nor-Tech call 952-808-1000/toll free: 877-808-1010 or visit http://www.nor-tech.com. Full release at: http://www.nor-tech.com/category/news/    
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Jeanna Rensselar
@NorTechHPC
since: 12/2010
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