It was important that the series have an authentic feel and to really connect with people. By using real team members, franchisees and clients, we were able to achieve that. -Rich Young
Richmond, VA (PRWEB) June 12, 2014
Outdoor Lighting Perspectives, North America’s largest full service outdoor and landscape lighting franchise has debuted a four-part video series to promote and educate consumers about the brand, the Outdoor Lighting Perspectives process and the transformation effects that can be achieved when working with one of their expert outdoor lighting franchise locations.
Filmed in Augusta, Georgia, the short, four-part “webisode” series follows Pam Doumar, an actual Outdoor Lighting Perspectives client through the entire consultation, demonstration and outdoor lighting installation process at her historic Augusta home. The series concludes with an outdoor lighting reveal party at her residence.
The production was hosted by Jody Wetherill, Brand Marketing Manager, and Pat Otis, the Outdoor Lighting Perspectives franchisee of the Augusta, Georgia, location. “It was important to us that the series have an authentic feel and to really connect with people who are considering an outdoor lighting installation with us or just learning about OLP,” explained Rich Young, Vice President of Outdoor Lighting Perspectives. “By using real team members, franchisees and clients, we were able to achieve that.”
The outdoor lighting transformation includes moonlighting and step lighting around a pool deck; elegant, low voltage wash lighting along the exterior of a guest house and festive lighting around an outdoor kitchen area and custom tree house.
The four-part Transformation Augusta series can be found and viewed on the company’s national website at http://www.OutdoorLights.com/Transformation.
Outdoor Lighting Perspectives, established in 1995, is the first and largest professional full service outdoor lighting company. With over 100,000 installations and over 50 locations across the United States and three international locations, the franchise is known for skillful, artful, custom design and their free nighttime demonstration.
Featured in Architectural Digest, Garden Design, House Beautiful, Better Homes and Gardens, Coastal Living and Martha Stewart Living, Outdoor Lighting Perspectives features stunning handcrafted copper and brass outdoor lighting fixtures which blend in with the natural outdoor environment so that all you see is the effect of the outdoor lighting.
Additional information can be viewed at http://www.OutdoorLights.com.