New Research by myCNAjobs Unveils Incentives to Entice Caregivers to Work Live-in, 2nd, & 3rd Shifts

In the recently released Q4 2013 Caregiver Trend Report, myCNAjobs announces new findings in how employers can better hire caregivers to work hard-to-fill shifts.

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As the market becomes more competitive to hire flexible, yet quality caregivers, it's interesting to explore strategies that your competitors may not (yet) be doing.

Chicago, IL (PRWEB) September 26, 2013

In the recently released Q4 2013 Caregiver Trend Report, myCNAjobs announces new findings in how employers can better hire caregivers to work hard-to-fill shifts. Historically, homecare agencies and caregiver employers have found it exceedingly difficult to hire quality talent to work unpopular and less-preferred shifts. According to the latest Trend Report, a quarterly publication, there are numerous small incentives that can entice caregivers to work these hard-to-fill shifts.

The study surveyed 1,284 professional caregivers and found that over 70% considered first shift their ideal preference, while fewer reported a willingness to work 2nd shift, 3rd shift, and live-in positions. Clearly, this is problematic for employers, who are in need of quality caregivers even during these less popular hours.

According to the report:

  • 50% of caregivers would definitely consider a different shift if employers offered to pay their cell phone bill (up to $75/month).
  • 56% of caregivers would definitely consider a different shift if they knew they would get their preferred shift within three months.
  • 62% of caregivers would definitely consider a different shift if employers offered paid training, CEUs, or tuition reimbursement.

"Some of the incentives noted in the study either don't cost any money or wouldn't cost much," comments Brandi Kurtyka, Chief Marketing Officer of myCNAjobs. "As the market becomes more competitive to hire flexible, yet quality caregivers, it's interesting to explore strategies that your competitors may not (yet) be doing."

For a copy of the trend report and to learn more about myCNAjobs, visit Q4 2013 Caregiver Trend Report.

About myCNAjobs:
myCNAjobs is a caregiver recruitment and insight vehicle to find rewarding work and hire and retain caregivers, home health aides, and certified nursing assistants more effectively. myCNAjobs publishes The Caregiver Trend Report quarterly.


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