Jamestown, NY (PRWEB) February 24, 2014
SlickText.com, an innovator in the text message marketing industry, has just released their new “Birthday Texts” feature.
Text message marketing, also popularly known as SMS marketing, is a younger method of marketing by which small and large businesses alike, can send target text messages to subscribers who have directly opted to receive them.
Text message marketing has exploded with popularity over the last few years due to the exciting success that brands and organizations have had when using it properly. With 98% open rates and redemption rates 6 to 8 times higher than print advertisements, there’s no question how text marketing has caught the eye of marketers around the globe.
SlickText.com’s new “Birthday Texts” feature takes text message marketing to the next level by sending automated birthday rewards to their subscribers on their birthdays. Here’s how it works: When someone wants to subscriber to a company’s VIP text alerts, they text a unique keyword to a short phone number. When that happens, they are instantly subscribed to that company’s text marketing list. In addition, they receive a customizable auto response confirming their new subscription. When the new birthday texts feature is turned on, the subscriber will be prompted to respond with their birth date as well. When they do so, their birthday is immediately stored on file and when their special day comes, the system will send them an automated message that can be customized by the user.
CEO Matt Baglia said, “This feature became a reality simply because our customers asked for it. We pride ourselves on taking quick action in response to our customers’ needs. We’re not successful unless they are first.”
This new feature saves marketers time by automating the birthday rewards process and allows them to engage with their customers in a more intimate way.
To learn more about text message marketing and the new birthday texts feature, visit http://www.SlickText.com.