Spark Analytics Announces New Technology Enhancements, Major Updates to its User Interface

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Less than two months after completing an ambitious re-launch that included a new website, a new look, and extensive product design and performance updates, Spark Analytics has unveiled technology enhancements designed to improve user experience and opportunity identification algorithms.

business intelligence tools,operations solutions, merchandising solutions, marketing solutions, business intelligence solutions, proactive loss prevention,video integration,POS integration solutions,upsell solutions,

Spark Analytics

Spark Analytics is creating value through synergy with their enhanced predictive analytics technology.

Spark Analytics, a leading provider of cloud-based predictive and prescriptive analytic solutions for the retail and food service industries, has revealed new, enhanced products with robust architecture, expanded operational analytics, world-class UX features, role-based dashboards, rich visualization properties and critical mobile capabilities.

The initiative pulls the analytics company above and beyond the scope of their initial rebrand initiative, and the results are expected to be significant.

Spark Analytics has embraced Microsoft’s new “Four-Tier Engagement Platform” designed specifically for today’s mobile dependency, providing a foundation for excellent performance, device-centric experiences, internal service and application integration, third-party services and APIs.

“Another major component of the technology improvement is the redesign of the user experience and interface, including a crisper look and feel, and integrated responsive design throughout the suite,” says Spark Analytics CTO Andy Grimes.

“We looked at the devices that are being used at store level to determine the best practical analytic views,” says Spark Analytics President Ken Claflin. “We based our ideas on Microsoft MVC framework, and the results have been impressive.”

In addition to the user experience improvements, the enhanced technology provides:

  • An expanded and comprehensive retail and food service KPI library
  • Proprietary R-based targeting algorithms
  • Expanded data models that support retail and food service operations
  • A world-class Tier-Four managed services environment

“Spark Analytics’ enhanced technology translates to better operations management, shrink management, and test and learn opportunities for our clients. With our products, food service and retail customers operate more efficiently and increase their gross margins,” Claflin says.

Spark Analytics is creating value through synergy with their enhanced predictive analytics technology, while helping businesses to act fast in dynamic conditions, make better decisions in uncertain environments, and gain a strong competitive advantage.

For more information, visit the Spark Analytics website, email, or call 602.559.9604.

About Spark Analytics:

Founded in 1989, Spark Analytics provides cloud-based analytics for more than 12,000 retail, restaurant and hospitality businesses worldwide.

Spark Analytics’ industry-leading analytical tools help owners and managers gain visibility into their operations and help improve employee behavior by delivering recommendations to the field. Users improve their operations and increase margins quickly and efficiently with one easy-to-use dashboard.

Spark Analytics specializes in operations solutions, inventory solutions, marketing solutions, analytic solutions, proactive loss prevention solutions, video and POS integration solutions, and upsell solutions.


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Heather MacNeil

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