Transformative Wave Announces Hiring of Tom Rowles as Senior Vice President and Organizational Change

Continued company growth and market acceptance of the award winning CATALYST has led to expansion of the Transformative Wave management team.

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It is an incredible honor to have Tom coming on board with us. I cannot imagine anyone more qualified to lead our Affiliate Partner program.

Kent, Wash. (PRWEB) December 31, 2013

Transformative Wave, developer of the CATALYST, North America’s leading efficiency solution for constant volume HVAC systems, is pleased to announce the hiring of Tom Rowles as Senior Vice President of Indirect Sales.

Mr. Rowles joins Transformative Wave after over 20 years with Yale Mechanical in Minneapolis, MN as a principal and Vice President of Service. Under Tom’s leadership, Yale Mechanical became one of the nation’s leading resellers of the CATALYST and a vocal advocate for Transformative Wave’s Affiliate Partner program. His enthusiasm for Transformative Wave and the CATALYST ultimately lead him to inquire about joining the leadership team. His hiring will be effective January 1, 2014.

Danny Miller, President of Transformative Wave comments; “It is an incredible honor to have Tom coming on board with us. I cannot imagine anyone more qualified to lead our Affiliate Partner program. Having been one of our top Affiliates, he understands the needs of our partners and how to help them be successful with our products. Frankly, it is shocking that Tom would be willing to give up such a prestigious position with Yale Mechanical, one of the region’s most successful and respected mechanical companies. We are deeply flattered and excited for what this means for our company and our partners”

In order to accommodate the addition of Mr. Rowles, an organizational change is being made. Todd Cowles, who has lead the Affiliate Partner recruiting and support efforts for the last 18 months will now take on a new position as Senior Vice President - National Sales. Todd joined Transformative Wave in July 2012 after he too resigned a prestigious position as Americas Sales Director for Trend Controls, a division of Honeywell. He has over 22 years of experience in the industry and holds a bachelor’s degree in Mechanical Engineering from the University of Washington. In his new role, Todd will be responsible for Transformative Wave’s direct sales to national and major regional accounts.

Danny Miller, President of Transformative Wave comments; “Our products are designed to benefit an array of customer types but particularly those who operate large multi-site portfolios. Todd is now taking on the critical role of leading our direct outreach to these large customers. Todd is a capable professional with great personal qualities who understands the unique needs of multi-site clients and how the CATALYST and eIQ Platform can impact their operations. Under his leadership, our Affiliate Partner network has grown substantially and consists of many of North America’s top HVAC and energy services firms. We are grateful for his enthusiastic representation and passion for serving our clients.”


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