Ad Startup Adosia Launches Platform to Increase Ad Viewability up to 95%: Resolves major industry problem:
Tempe, AZ (PRWEB) February 25, 2014 -- Ad tech startup Adosia (http://adosia.com) has responded by introducing a platform that unobtrusively increases ad views up to 95%. Adosia's technology only displays viewable ads - and reports those ads as viewed once certain metrics are met.
Advertisers are able to boost campaign ROI while benefiting from characterization of publisher viewability.
Adosia dynamically maximizes ad real-estate for publishers by loading new ads as users scroll down a page.
"As an unseen ad can never convert, the online advertising industry has been faced with the extremely difficult challenge of enhancing ad viewability - our platform delivers far greater results with more complete data needed to drive highly informed decisions like never before," states Kyle Solomon, CEO, Adosia.
About Adosia
Adosia is a high-tech company that develops and deploys robust cutting-edge online advertising solutions for various business and market segments. The company was founded in 2010 and is headquartered in Tempe, Arizona.
(i) WSJ: http://online.wsj.com/article/SB10001424127887324904004578537131312357490.html
(ii) comScore: https://www.comscore.com/Insights/Blog/Viewability_Benchmarks_Show_Many_Ads_Are_Not_In-View_but_Rates_Vary_by_Publisher
(iii) World News Publishing: http://blog.wan-ifra.org/2013/07/23/publishers-pressured-to-promise-ad-viewability-after-study-finds-half-of-ads-do-not-appea
Kyle Solomon, Adosia, https://adosia.com, +1 (800) 887-7608 Ext: 27, [email protected]
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