Aragon Identifies Web and Video Conferencing as the Key to Enhancing Employee and Customer Journeys

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Aragon evaluates 19 major providers in the web and video conferencing market.

Globe for Web and Video Conferencing, 2020

Aragon Research publishes The Aragon Research Globe for Web and Video Conferencing, 2020

Meetings need to have a better experience and leveraging video is a key part of this.

Aragon Research identifies nineteen major providers in its seventh edition of The Aragon Research Globe for Web and Video Conferencing, 2020, published today. The report states that through intelligence and automation, video meetings are becoming more seamless to enhance both employee and customer experiences.

The era of digital work is here and automation and productivity are tied together. Video-based meeting providers have been growing in part because they are easier to set up, they are more reliable, and people are more comfortable with the medium.

Web and video conferencing focuses on regular office work as well as these key use cases:

  • Meetings
  • Room Delivery
  • Webcasts
  • Webinars
  • Virtual Classes

“Meetings need to have a better experience and leveraging video is a key part of this,” says CEO of Aragon Research Jim Lundy. “Aragon feels that meetings are 40% more effective when conducted by video as opposed to voice alone.”

The providers evaluated in this Globe report include: Adobe, Avaya, BlueJeans, Cisco, Fuze, Google, Highfive, Lifesize, LogMeIn, MediaPlatform, Microsoft, Panopto, Pexip, PGi, Polycom, Qumu, uStudio, Vbrick, and Zoom.

Enterprises should use this Globe report to help them begin evaluating video-based meeting providers that can take their meeting experiences to the next level. Aragon clients can access The Aragon Research Globe for Web and Video Conferencing, 2020 in the AIN client community or on aragonresearch.com.

About Aragon Research
Aragon Research delivers high-impact visual research, consulting, and advisory services to provide enterprises the insight they need to make better technology and strategy decisions. Aragon Research serves business and IT leaders and has a proven team of veteran analysts. For more information, visit https://www.aragonresearch.com/.

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Patricia Lundy

Kalyn Stockman
@AragonResearch1
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