Launches DRTV Campaign with Trax

Share Article and its Product Managers are pleased to announce the launch of a new DRTV campaign with Trax.


Trax allows users to visually see where family members and pets are with a GPS-enabled tracking device that relays location information via smart phone.

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RSS , its Product Managers and Kevin Harrington, one of the original Sharks from hit reality series Shark Tank, are pleased to announce the launch of a new DRTV campaign with Trax.

Family members of all ages, as well as beloved pets, can wander away at a moment’s notice and get lost. Now, through the aid of GPS technology, tracking devices can locate these individuals at any time. A key player in this space is Trax of Stockholm, Sweden. The company’s advanced technology enables users to get visual confirmation on their smart phone of a loved one’s location in virtual real time, in any of 33 countries around the world. It also allows for movable safe-zones for everything from family travel to simply walking the dog. For more information on Trax, please visit

As part of its DRTV campaign with, Trax will be appearing in 30 and 60 second spots set to air nationwide and feature the original Shark himself, Kevin Harrington. is comprised of an award-winning team of producers, writers, videographers, and editors as well as industry veterans dedicated to finding the latest, most innovative products and ideas, and putting them on the DRTV map.

About Kevin Harrington
As the inventor of the infomercial, founder of As Seen on TV, and one of the original Sharks on Shark Tank, Kevin Harrington has worked with some of the world’s biggest celebrities and launched some of the best-selling DRTV campaigns in history. Since producing his first 30-minute infomercial in 1984, Harrington has been involved in over 500 product launches that have resulted in over $4 billion in sales. Now, in his latest venture with, Harrington is on the hunt for the best new products and ideas, bringing them to homes everywhere through personalized DRTV campaigns featuring the Shark.

Headquartered in Florida, is a full-service production, branding, and marketing company that specializes in direct response television, short- and long-form commercials, and brand building. Based out of a 25,000+ sq ft, state-of-the-art studio, the company’s creative team handles every aspect of production from script to screen to airing. For nearly two decades,’s veteran staff of writers, producers, videographers, and editors has amassed more than 50 Telly Awards, thousands of prestigious clients, and over $20 million in television placements.

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