McLeod Software Uses Bandwidth Communications API Platform to Enable SMS Communications in its LoadMaster® Dispatch Software

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Sophisticated transportation software solution taps into Bandwidth API, allowing users to send and receive text messages straight from the LoadMaster interface

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“Our customers wanted the ability to communicate via text messaging and Bandwidth’s APIs and SDKs for text messaging made it easy for us to implement that core functionality into our software directly," said Robert Brothers, McLeod Software.

When McLeod Software wanted to integrate text messaging into its dispatch operations management system, the company chose Bandwidth’s messaging APIs for quick and easy development of this new feature. Bandwidth developers worked closely with the McLeod team to develop APIs that would deliver key functionality they needed.

LoadMaster, used by over 600 trucking companies in the United States, sets the industry benchmark for ease of use and flexibility. McLeod customers are able to tailor the LoadMaster solution to their own unique business processes, while taking advantage of a robust and broad set of functional capabilities. McLeod is constantly developing new capabilities to play within the software, and adding text messaging is a major win for both McLeod and its customers.

Using Bandwidth frees LoadMaster from the details involved in sending text messages among all the various network providers and carriers. The text-messaging feature allows for fast, easy and accurate communication with drivers to provide clear and concise information about their load assignments.

Bandwidth made it simple for the McLeod development team to integrate text messaging by providing easy-to-use messaging APIs and SDKs. Since Bandwidth has both a robust API platform and also operates its own carrier network, it was able to give McLeod both the value of a carrier-direct messaging gateway, and the ease-of-use of a cloud communications API platform.

“Our customers wanted the ability to communicate via text messaging and Bandwidth’s APIs and SDKs for text messaging made it easy for us to implement that core functionality into our software directly," said Robert Brothers, Manager of Product Development, McLeod Software. “When we started, our developers had a basic prototype working in only a few days. All communications between drivers and dispatch continue to be captured right within the software, which now includes functionality to send text messages with a few clicks of a mouse.”

“It’s been a great experience to work with a industry leader like McLeod Software,” said Jason Sommerset, Senior Director, Product Management, Bandwidth. “It’s a growing trend to see two-way communications channels like text messaging integrated seamlessly into enterprise software — to improve both the user experience and productivity of using the software. We’ve enjoyed working with McLeod product managers to help them quickly evaluate designs and develop the right user experience for texting embedded into their product. We look forward to working with them in the future for new ideas that improve the user experience even more.”

To learn more or sign up for the Bandwidth Communications API Platform, visit

About Bandwidth
Bandwidth is among the nation's largest and fastest-growing communication technology companies. The company operates two divisions – business solutions and consumer (Republic Wireless) that share a mission of transforming the communications industry. Across the divisions, Bandwidth provides a full range of communications services, including voice origination, termination and toll free; a full suite of 9-1-1 services; SMS solutions; SIP Trunking; hosted VoIP for SMBs; and a consumer wireless business. Founded in 1999, and a certified CLEC in 49 states, Bandwidth is a profitable company headquartered in Raleigh, NC with a large remote office in Denver, CO and field offices in eight other cities.

About McLeod Software
Transportation companies that work with McLeod Software find the best ways to improve customer service levels, improve their operating ratio’s, attract and retain the best drivers, and drive automation to destroy inefficiency. McLeod Software is the leading provider of transportation dispatch, accounting, operations and brokerage management software, and document management systems. Specifically developed for the trucking industry, McLeod Software's advanced management solutions and services enable transportation companies to increase their efficiencies while reducing costs. McLeod Software has headquarters in Birmingham, Alabama, and also operates regional offices in Salt Lake City, Utah and Downers Grove, Illinois. The company employs more than 400 professionals, most of whom are software developers.
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Adam Novak
PAN Communications
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