Banks Lyon Jewellers release ‘The History of TAG Heuer Infographic’ to Viral Acclaim; TAG Heuer Watch Enquiries Increase

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Banks Lyon Jewellers in Lancaster have stirred up a viral storm with the release of their first Infographic, ‘The History of TAG Heuer’.

The History of TAG Heuer
We invite all of our customers to see how it brings together the rich history of TAG Heuer with the spartan simplicity and aesthetic quality of modern, innovative design.

Strengthening their ties with TAG Heuer, Lancaster jewellery and watch retailer Banks Lyon Jewellers have created and published an infographic based on the illustrious history of the luxury Swiss watchmaker. The infographic, available to view at, has become an internet hit after featuring on several big name infographic sites, including Love Infographics and, as well receiving a citation on TAG Heuer’s official Wikipedia page.

As a consequence of the infographic, Banks Lyon Jewellers have experienced increased traffic to their website, specifically their TAG Heuer watches page, and have seen a boost in enquiries across the TAG Heuer range. Speaking on the success of the infographic, Rodney Banks-Lyon, owner of Banks Lyon Jewellers said: “We were very excited to create our first infographic, particularly for one of our most well-loved brands here at Banks Lyon Jewellers. The history of TAG Heuer is one that mirrors the racing pedigree inherent in the brand, and the infographic allows us to explore that relationship in a diverse and interesting way. We have been fortunate enough to experience greater interest in our TAG Heuer watches range as a result of the infographic, and it is absolutely fantastic to see it being shared online by professionals in both the horological and infographic industries.”

This year, TAG Heuer celebrates fifty years of the TAG Heuer Carrera, a watch that has become synonymous with speed and courage. Taking its name from the Carrera Panamericana road race of Mexico, a fearsome border-to-border race through the heart of the country, the Carrera is a shining example of the craftsmanship and dedication of TAG Heuer; a master class in precision timekeeping.

Banks Lyon Jewellers are proud to offer the TAG Heuer Carrera collection as just one of a number of stunning luxury watches. For nearly three decades Banks Lyon has enjoyed major success as a family owned and run business, combining the exceedingly high quality of their products with their outstanding customer service. Official and authorised stockists of many of the major international luxury watch brands, Banks Lyon Jewellers house a wide range of available timepieces, including TAG Heuer, Rolex, Omega, Breitling, Bremont, Cartier, Chopard and more.

“The success of the infographic has opened our eyes further to the near-unlimited potential of digital marketing”, added Mr. Rodney Banks-Lyon. “We invite all of our customers to see how it brings together the rich history of TAG Heuer with the spartan simplicity and aesthetic quality of modern, innovative design. In that way the infographic functions much like a luxury watch itself! I believe that this is fundamental to its success; when something operates on many levels, it goes above and beyond the customers’ expectations, and that is at the heart of the service we offer here at Banks Lyon.”

To see the infographic, visit, where you will also find an embed code should you wish to include the infographic on your own website. To contact Banks Lyon Jewellers about any of their products or services, go to their website at .

Banks Lyon Jewellers
36-40 Church Street

Tel: 01524 384858
Fax: 01524 844388

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Rodney Banks-Lyon
since: 05/2009
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Banks Lyon Jewellers Ltd.
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