NewVo Beauty Comments on How to Get Healthy Hair by Embracing the Scalp’s Natural Oils and How to Prevent Tools Like Flat Irons from Stripping It Away

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Following an article published by the Wall Street Journal explaining the importance of paying attention to the scalp in your hair care routine, NewVo Beauty makes a statement.

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Online beauty supply store NewVo Beauty responds to an article by the Wall Street Journal that explains the importance of natural oils produced by the scalp.

According to an article published on Oct 11th titled “Want Great Hair? It’s About the Scalp,” many hair issues start at the scalp. Many products coat hair and temporarily make it shiny and soft. However, to get permanent results you must take care of your scalp.

Dermatologist Dr. Dennis Gross explained in the article how “any issue you have with your hair—volume, texture, shine—starts from the scalp.” Dr. Gross believes the key to resolving these issues involves treating the scalp with anti-aging products and using a strengthening shampoo and nourishing scalp conditioner.

The article also detailed how correctly treating the scalp can help minimize hair loss and thinning. Hair care myths, such as brushing your hair 100 times a day to make it stronger, should be avoided because it causes hair to break, according to Gross.
However, the practice of brushing hair does have some benefits. "The brush bristles stimulate the scalp, which increases blood flow and potentially increases hair growth," said Gross. Instead of brushing, you can opt for massaging the scalp instead. This can help stimulate hair growth as well.

“Taking care of the scalp is not a common practice in most beauty routines,” says Sara Greenstone, a representative for online beauty supply store NewVo Beauty. “However, it is one of the most important aspects of hair care. The scalp produces natural oils that are essential to keeping hair hydrated. When you strip these natural oils from hair by misusing tools like flat irons, you can do more harm to your locks than you think. Always apply thermal protection products and use heated styling tools on low heat.”

NewVo Beauty sells over 5,000 professional beauty salon products. Committed to providing quality, hard-to-find premium products and great service, NewVo Beauty offers high-demand salon merchandise at affordable prices. They’re available 24/7 to answer any queries to ensure customers have a great buying experience.

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Sara Greenstone
NewVo Beauty
+1 (954) 358-3213
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Scott Darrohn
since: 07/2013
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