B. Hiriyappa’s New Book Provides Innovations in Corporate Strategy

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New book, ‘Corporate Strategy,’ instructs for better business practice.

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“This book is helpful for beginners to know and understand corporate strategy development,” says Hiriyappa.

B. Hiriyappa’s “Corporate Strategy: Managing the Business” (published by AuthorHouse) is an excellent resource for managers, directors and entrepreneurs responsible for the growth and development of their companies.

“Corporate Strategy” provides valuable resources to develop innovative platforms for companies that encourage growth, survival and diversification. This book takes a look at successful strategies performed by Apple, Microsoft, Google, and many other fortune companies. Using these strategies, a company can gain a competitive edge and compete in both domestic and international markets.

“This book is helpful for beginners to know and understand corporate strategy development,” says Hiriyappa. “The goal is to use my research and education to help professionals and students alike advance in their fields and find greater success in their work. Filled with present trends and innovations, this book competes with many outdated books on the market.”

“Corporate Strategy”
By B. Hiriyappa
Hardcover | 6 x 9 in | 128 pages | ISBN 9781491831168
Softcover | 6 x 9 in | 128 pages | ISBN 9781491831175
E-Book | 128 pages | ISBN 9781491831182
Available at Amazon and Barnes & Noble

About the Author
Dr.B. Hiriyappa, Ph.D, is a prolific author of more than 16 diverse business books. He has been working as assistant professor in Government First Grade College.

AuthorHouse, an Author Solutions, LLC, Inc. self-publishing imprint, is a leading provider of book publishing, marketing, and bookselling services for authors around the globe and offers the industry’s only suite of Hollywood book-to-film services. Committed to providing the highest level of customer service, AuthorHouse assigns each author personal publishing and marketing consultants who provide guidance throughout the process. Headquartered in Bloomington, Indiana, AuthorHouse celebrated 15 years of service to authors in Sept. 2011. For more information or to publish a book visit authorhouse.com or call 1-888-519-5121. For the latest, follow @authorhouse on Twitter.

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