We’ve figured out a way to turn this nascent space into another fruitful marketing channel for our customers, and we’re excited to partner with Ahalogy to deliver even stronger and more measurable results.
Belmont, CA (PRWEB) September 18, 2013
BlogHer, Inc., the premium cross-platform media network and publisher for women, announced today the availability of a Best Practices Master Class video focused on Pinterest. The master class is presented in tandem with BlogHer’s new partner in delivering high-quality, optimized Pinterest activations, Ahalogy.
Designed to extend the learning that happens at BlogHer conferences, the Master Class is broken into three videos demystifying why Pinterest is made for marketing, the best practices BlogHer and Ahalogy have compiled from their extensive campaign experiences, and the top tips from one of the BlogHer Influencer Network’s Power Pinners: Jill Nystul from One Good Thing by Jillee.
BlogHer and Ahalogy are collaborating to bring a new Pinterest solution to market that will combine BlogHer’s quality content and extensive reach with Ahalogy’s optimization and analytics for high-quality, results-driven activations in today’s hot social discovery space.
“We focused on Pinterest for our first master class because BlogHer has been one of the first media companies working to help brands make the most of this new social discovery channel,” said Jory Des Jardins, BlogHer co-founder and President of Strategic Alliances. “We’ve figured out a way to turn this nascent space into another fruitful marketing channel for our customers, and we’re excited to partner with Ahalogy to deliver even stronger and more measurable results.”
“Pinterest has grown to become the first social media platform made for marketing with meaning,” said Bob Gilbreath, Ahalogy Co-founder and President. “But most brands need help re-thinking their approach. We are excited to share our success lessons and team up with BlogHer to deliver results.”
The Pinterest Best Practices Master Class can be viewed at this link: http://www.blogher.com/blogher-pinterest-master-class.
BlogHer (http://www.blogher.com) is the leading cross-platform media network created by, for and with women in social media. BlogHer delivers quality advocacy at scale for brands seeking to engage in authentic and persuasive dialogue with moderated communities led by more than 7,000 leading influencers who reach an audience of 92 million across premium blogs, Pinterest®, Facebook®, Twitter® and social media, including 55 million blog readers alone (Source: Nielsen Site Census, May, 2013). Founded in February 2005 by Elisa Camahort Page, Jory Des Jardins and Lisa Stone, BlogHer publishes and syndicates news, information, advice, recommendations and research on women in social media across interest areas as well as on BlogHer.com. The Company also hosts the world’s largest conferences for women in social media.
Ahalogy (http://www.ahalogy.com) helps businesses grow results on Pinterest while reducing brands’ effort and charging only for results. Its proprietary technology and continually improving algorithms maximize the likelihood of consumers viewing content, following a brand and converting to revenue. Because Ahalogy is only paid for delivering media-like results, it is constantly innovating to help deliver results for companies such as Procter & Gamble, Kellogg’s, and The Gap.
*Pinterest is the registered trademark of Pinterest, Inc., Facebook is the registered trademark of Facebook, Inc., and Twitter is the registered trademark of Twitter, Inc. Such trademarks are used for reference purposes only; Pinterest, Facebook and Twitter have not endorsed or sponsored BlogHer, Inc. or MLW Squared, LLC, doing business as Ahalogy.