Brookdale Community College Partners With Splendor to Create New "Mind-Blowing" TV Commercial
Splendor Design Group, Inc., a leading branding, web and marketing firm, announced today that the television commercial it created for Brookdale Community College is now in rotation on cable television.
RED BANK, N.J., March 20, 2019 /PRNewswire-PRWeb/ -- Splendor Design Group, Inc., a leading branding, web and marketing firm, announced today that the television commercial it created for Brookdale Community College is now in rotation on cable television.
Facing increased competition for enrollment, coupled with a perception problem among potential students and their families, Brookdale sought the help of Red Bank-based Splendor to create the high-impact television spot.
"Brookdale is a tremendous educational resource right here in Monmouth County," said Chris Brignola, Executive Creative Director of Splendor. "But with all the wealth in the surrounding areas, it often goes overlooked as parents and students look outside the state to more high-profile institutions. Our goal was to dispel people's preconceived notions about Brookdale and shed some light on how valuable of a resource Brookdale truly is."
Brookdale, recently named the 13th best community college in the U.S., offers high-quality, affordable education across a wide variety of disciplines. Along with 5 Academic Institutes and 75 Degree Programs, Brookdale offers traditional, online and hybrid course offerings to accommodate the needs of all students.
Brookdale offers students two-year Associates degrees, as well as a springboard to transfer to four-year colleges. Additionally, partnerships with Rutgers University, New Jersey City University and Georgian Court University enable students to earn both Bachelor's and Master's Degrees with tremendous options.
Splendor's "MINDS BLOWN" spot was filmed on location at various locations on campus and features real Brookdale students, highlighting the college's offerings, experiences, and advantages.
Splendor's Owner and CEO Adam Taylor said, "We hope people who see this commercial will reconsider what they thought they knew about Brookdale, and about community colleges in general. College students today are graduating with seemingly insurmountable debt, and often without very strong career prospects. Imagine the relief and hope they might feel knowing there were quality, affordable options, right in their nearby area. Community college is not what it used to be."
The "MINDS BLOWN" spot will air during the NCAA Men's Basketball Tournament, or it can be viewed at any time on Splendor's YouTube channel.
Splendor is a full-service design, branding and marketing agency that combines big picture strategic thinking with award-winning creativity to solve real-world business problems.
SOURCE Splendor Design Group, Inc.
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