Startup Business Planners Expand Service Focus to Include Business Valuation Offering

Share Article expands services into expert business valuations for companies interested in financing their startup businesses.

We've found that capital raised increases when a business valuation is included in your business plan., provider of expert business planning services for both startups and long-standing businesses announces a service expansion which includes expert business valuations. The move is an attempt on the part of the company for moving upstream in the business ecosystem. According to company President Chris Shepphard, “We’ve been seeing more and more activity on the upper end of the business spectrum. We’re certainly seeing less demand for plans based on the need for startup capital and more plans requiring funding options for things like equipment, working capital and money for expansion. This changes the game a little bit, especially on the equity side of things.”

Because the company is seeing increased demand for funding of existing, operating and successful businesses, they saw a gap in the services they were providing to clients. “We were seeing an increased need for expanding our services beyond simple business plans and moving into financial modeling and valuations,” Shepphard says. “At the end of the day, the reports and deliverables are very similar, but when we are able to include a valuation as part of our plans, it can quickly boost the credibility of the business, but most importantly can provide a catalyst for obtaining greater amounts of funding.”

In fact, the company has seen a stark difference in the amount of business startup funding that has come from business plans that included valuations and those that did not. “We have found that plans which included valuations were much more likely to receive greater amounts of funding,” says Mr. Shepphard. “The business valuations didn’t seem to increase the likelihood of funding, but they had a highly significant impact on the size of the funding provided whether SBA or private lending.”

As a result, the company has gravitated toward adding business valuations as an option to their current packages. These valuations can be used for both internal and external assessment and analysis of the companies the firm represents.

About is part of the Deal Capital network of websites. The team includes expert and award winning business planners, MBAs, CPAs and attorneys who assist business owners in the startup, growth and sale of their businesses. The company typically works with companies which produce less than $100 million in annual revenue. They work with companies from start to finish, from planning, funding, valuing and selling companies in the lower middle market.

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