Business Acceleration Company LUDWIG+ Bolsters Rapid Growth with Key Senior Hires

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Huge’s Liz Behler, and creative powerhouse Robin Todd join the ranks of 6-month LUDWIG+.

Ludwig+ Logo

Ludwig+ Logo

LUDWIG+ clients range from healthcare to packaged goods, to a large financial services practice. The greater Detroit agency hails national and international clients with a team that is expected to reach 40+ team members by the agency’s first anniversary.

Since the opening of LUDWIG+ last August 2019, the full-service brand transformation and business acceleration company, has more than tripled its client list to 15+. With the rapid growth has come several major hires – Liz Behler joins as SVP/Strategy and Innovation, and powerhouse Creative Director Robin Todd joins the creative leadership team. The Detroit advertising stars will serve in key leadership roles, boosting the agency’s capabilities, growing talent and client roster.

“I’m thrilled to join a team who is creating business-defining brand ideas that ignite organizations and reshape entire industries,” said LUDWIG+ SVP Liz Behler. “It was important to me that I found an environment where there are no limits to where we can go, and I can expand my edges.”

As SVP/Strategy and Innovation, Behler is charged with taking clients to fresh, strategically sound places to drive business success. Behler comes to Ludwig+ from Huge, a design, media and technology company, where she led planning and created highly impactful work for major national brands.

Also joining Ludwig+ is Robin Todd. As Creative Director, Todd brings award-winning creative chops and insight to the impressive roster of clients. Todd will join the ranks of several highly decorated creative talent, including Creative Chariman Bill Ludwig, ECD Jennifer Grasso, Creative Directors Eric Livingston and Steve Platto. Todd will be the leader on several client teams.

“LUDWIG+ is unlike any other agency I’ve ever worked at,” said Robin Todd. “Beyond the break-through thinking that drives huge ROI for clients, there’s a unique culture that gets you excited to come to work each day,” said LUDWIG+ Creative Director Robin Todd.

Prior to Ludwig+, Todd served as Creative Director at Doner and Campbell-Ewald brining a wealth of stellar experience building brands, from automotive and fashion to healthcare and packaged goods.

“Liz and Robin bring incredible energy and limitless thinking to our brilliant team,” said CEO Barbara Yolles. “We’re thrilled that they’re joining the forces at LUDWIG+ where we’re not just creating big, transformative ideas, we’re helping our clients scheme their business for significant growth.”

LUDWIG+ clients range from healthcare to packaged goods, to a large financial services practice. The greater Detroit agency hails national and international clients with a team that is expected to reach 40+ team members by the agency’s first anniversary. “We are assembling an amazing roster of clients and a formidable team.” said Yolles, “Stay tuned. We’re just getting started.”

About LUDWIG+
LUDWIG+ is a full-service, woman-owned Brand Transformation and Business Acceleration marketing partner that excels in mind-blowing digital technology, infectious social media, brilliant strategic planning, laser-focused media planning, efficient media buying, insightful analytics, wicked-good creative brand activation that contains all those valuable keywords, like the ones found in this long run-on sentence, to drive SEO/SEM. LUDWIG+ is headquartered in Metro Detroit. For more information, go to: ludwigplus.com.

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Kelli Cesarz
LUDWIG+
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