Cradle to Cradle Products Innovation Institute Debuts Catalyst Program
San Francisco (PRWEB) November 16, 2015 -- The Cradle to Cradle Products Innovation Institute is pleased to announce the launch of its Catalyst Program, which has been created for individuals in the manufacturing sector who wish to advance the sustainability conversation within their own companies. With the Cradle to Cradle Certified™ Product Standard as a guide, participants can share a trusted path toward the making of safe, regenerative products. On-line and in-person training, tools, and a peer community to support in-house efforts are offered throughout the year once the on-line introductory course has been completed.
The Catalyst Program trains and recognizes the ongoing dedication and determination of individuals working in companies to enable them to continue to drive positive change through the implementation of Cradle to Cradle principles, formation of baseline goals, tracking of progress, and rallying support both internally and externally.
“There is not a ‘one-size-fits-all’ for sustainability. It’s okay to not have an optimized product right off the bat, as long as you have a continuous improvement plan in place. The Cradle to Cradle Certified Product Program gets you on that path to improvement and connects you with a community that can help you and your company get to where it needs to be,” said Kendra Martz, Sustainability Coordinator at Construction Specialties. “My most rewarding experience as a Catalyst has been educating my colleagues and seeing firsthand a shift in their collective mindset.”
Participants are self-selected and driven by the critical need to transform the making of things into a positive force for people, economy and planet. The Institute accelerates this charge by offering training, tools, exclusive insights, and a peer community to support in-house efforts.
“We are sending out a call to action,” said Stacy Glass, Vice President at the Institute. “Join forces with us. Become a Cradle to Cradle Certified Catalyst so together we can truly accelerate the transition to the next industrial revolution. It is easy to start with the on-line introductory course which enables you to join the community of practice throughout the year.”
The Institute is piloting the Catalyst Program through the end of the year, and is offering a $50 discount off the regular price of $299/participant with the code “catalyst”. For more information on how to get started on becoming a Catalyst, please visit c2cCertified.org/Catalyst or email Catalyst(at)c2cCertified(dot)org.
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About Cradle to Cradle Products Innovation Institute
The Cradle to Cradle Products Innovation Institute is a non-profit organization whose mission is to turn the making of things into a positive force for people, the economy, and the planet. They steward the Cradle to Cradle Certified Product Program, which is a system for assessing and constantly improving products based upon five categories: material health, material reuse, renewable energy, water stewardship, and social fairness. The Institute is headquartered in San Francisco, California with satellite offices in Amsterdam, NL, Venlo, NL and Raleigh, NC.
Cradle to Cradle Certified™ is a certification mark licensed exclusively to the Cradle to Cradle Products Innovation Institute.
Lex Hundsdorfer, Blue Practice, +1 6787708305, [email protected]
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