O'Hara Chrysler Dodge Jeep Ram Announces Personal Website as Part of New Customer Rewards Program

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A novel rewards program unveiled by O'Hara Chrysler Dodge Jeep Ram includes a private website for each customer, personal digital mailbox, coupons, and incentives for specific vehicle services.

While point programs are not new, the personal website, its immediacy, and customization is unique to the area," said John Akens, owner of O'Hara Chrysler Dodge Jeep Ram.

A new customer rewards program announced by O'Hara Chrysler Dodge Jeep Ram provides each participant with a private website, personalized digital mailbox, and electronic storage space for all vehicle service records. It also allows customers to directly contact O'Hara dealership managers online with questions and concerns as well as access to the company's various social media sites.

The program's website is also a channel for registrants to receive benefits based on a redeemable point system. Points are divided between sales and service. A ratio of one point per dollar spent on parts or service can be applied to later maintenance savings or put toward the purchase of a new vehicle. Points are also awarded for activities like completing an online survey, a first service appointment, or even one's birthday. The private online mailbox allows coupons or other customized offers to be sent directly to the user, adding a personal touch. All site features are accessible on any Apple or Android device through a free download including access to individual vehicle service history as well as current inventory and special vehicle offers.

"While point programs are not new, the personal website, its immediacy, and customization is unique to the area," said John Akens, owner of O'Hara Chrysler Dodge Jeep Ram. "Once registered, all a customer has to do is visit our main website and click the page's rewards icon. Log in with your personal e-mail and private password that you create." The dealership has served Clinton, nearby Ann Arbor, Lansing, and Jackson since 1994. Akens bought the business five years ago and is now its sole owner. He's a lifelong resident of southeastern Michigan.

O'Hara Chrysler Dodge Jeep Ram is located at 1111 W. Michigan Ave., Clinton, Mich., 49236. They can be reached at 517-456-6555, or visit their website at http://www.oharachryslerdodgejeepram.com.

O'Hara Chrysler Dodge Jeep Ram sells new and pre-owned vehicles representing these brands and maintains a state-of-the-art service center. It also offers expedient oil changes through its Mopar express lane service, online financing, and credit approval as well as an online trade value estimator. The dealership retains the name of its now retired founder, Bill O'Hara, who opened it 22 years ago.

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Tisha Mooneyham
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