Streamlines Complaint Process

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Company hopes to resolve all customer complaints as quickly as possible.

We believe that having a complaint resolution process in place is the heart of any serious company... has launched a program to make their complaint resolution process as streamlined and flawless as possible, the company said yesterday.

“We believe that having a complaint resolution process in place is the heart of any serious company,” a spokesman said. “Our company values our reputation which is why we take every single customer complaint as seriously as possible.” has spent the past three months looking at where their complaint resolution process was strong and where there were weaknesses, he said.

“We would love to think that no customer is ever going to have a complaint, and that each complaint would be handled perfectly,” the spokesman said. “But, we know that you can't run a company without getting a complaint or two. So, we needed to find the perfect way to respond to them.”

Part of the new process, he said, is empowering customer service representatives to resolve customer complaints on their own.

“Too often, our customer service people had to go to supervisors in order to resolve a customer complaint,” the spokesman said. “Now they can authorize their own refunds or other corrective actions.”

The staff also has guidelines in place to understand and process customer complaints in a more timely manner.

“We believe that our new complaint resolution process will greatly increase customer satisfaction,” he said.

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Karmen Jones
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