With companion smart phone apps and business services, Heiberger aims to expand everyone’s working business vocabulary.
Philadelphia, PN (PRWEB) October 15, 2014
Every company, every industry and every specialty has its own lingo, yet, the terms and idioms of American business English have become the universal language of the global economy. When author and entrepreneur Carol Heiberger realized that there was no accessible resource, she decided to create it.
Heiberger’s “ExecuSpeak Dictionary”, first published by Lulu in 2010 and now undergoing a renewed marketing push, follows the tradition of other dictionaries, providing readers with a straightforward definition and usage of the word in a sentence. What truly sets her book apart is its relevance to the business world and the subject indexes. The terms are organized by alphabet and subjects – such as Dealmaking, Idioms, and Wall Street – to both simplify navigation and understanding for non-native business speakers. The style and content are consistent with the most recent science on language acquisition.
“We’re treating business terminology as though it were another language,” Heiberger says. “Business English is becoming the world’s shared vocabulary and our series aims to make it easier to use, easier to understand and, therefore, easier to collaborate and succeed.”
With companion smart phone apps and business services, Heiberger aims to expand everyone’s working business vocabulary.
Speakers and trainers of business English can learn more about the series of dictionaries at http://www.execuspeakdictionary.com.
“ExecuSpeak Dictionary”
By Carol Heiberger
Softcover | ISBN 9781435768550
Available at Amazon and Barnes & Noble
About the Author
Carol Heiberger founded ExecuSpeak Dictionary® to take advantage of her experience in industry, consulting, and teaching. Following her education at Kenyon College she earned her MBA at the Wharton School in Philadelphia. Heiberger spent 20 years in corporate life and another 20 as a consultant. She’s taught business planning to degree-seeking MBA students and knowledge-seeking adults.
Lulu empowers people of all ages to explore and express their interests, passions and expertise through books, photography and art. Since introducing self-publishing in 2002, Lulu has empowered creators in more than 225 countries and territories to produce nearly two million publications. Lulu Jr. allows children to become published authors, encouraging creativity, strengthening literacy and building self-esteem. Picture.com offers professional photography of collegiate and professional sports, memorable and historic events, fine art and home décor. For more information, please visit lulu.com.
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