Sourcing Industry Group (SIG) and Alsbridge Team Up to Launch Challenge the Future Awards

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Revolutionary awards program to celebrate automation in action

SIG and Alsbridge team up to launch awards program honoring the best examples of automation in action

These awards celebrate the innovations and disruptive technologies that are advancing the sourcing and outsourcing industry.

SIG, the premier membership organization for sourcing, procurement and outsourcing executives, and Alsbridge, Inc., a global sourcing, benchmarking and transformation advisory firm, today announce the launch of the Challenge the Future awards, a unique conference and awards program designed to showcase how forward-thinking companies are using automation and technology to disrupt and challenge the future of work.

This inaugural event takes place February 2-3, 2017 in London, UK with keynote speakers, breakout sessions and awards presentations. This year’s categories include:

  • Challenge the Future Award
  • Best Outcome Delivered through Automation Award
  • Transformational Change Award
  • Most Promising Pilot Award
  • Best Contribution to Humanity by Robots Award
  • Automation Professional Award

The finalists will be selected by a prestigious panel that includes:

  • Lee Coulter, CEO, Ascension Shared Services
  • Mary Lacity, Visiting Professor, London School of Economics
  • Haitao Qi, CEO, Devott Co. Ltd., and
  • John Sculley, former CEO, Apple and PepsiCo
  • Richard Sykes, Partner, Executive Advisory Programme, Bloor

In addition, the event will include on-site awards to be determined by event attendees.

“These awards celebrate the innovations and disruptive technologies that are advancing the sourcing and outsourcing industry,” says Dawn Tiura, SIG CEO and President. “Alsbridge has been showcasing expertise in Robotics Process Automation for many years. We are thrilled to be partnering with them on this awards program, which we believe will provide an unparalleled experience for all who participate.”

“Alsbridge’s ‘Challenge the Future’ tagline reflects our commitment to our clients to ask ‘how can this be done better?’ rather than settling for the status quo,” adds Chip Wagner, Alsbridge CEO. “These awards validate that commitment and we couldn’t think of a better partner than SIG—who puts on some of the best events in the industry.”

Specific details about the nomination process, selection criteria and entry requirements will be available and distributed in early August 2016.

About SIG
SIG ( is a membership organization that provides thought leadership and networking opportunities to executives in sourcing, procurement and outsourcing from Fortune 500 and Global 1000 companies. It has served these professionals and opened dialogues with their counterparts in finance, HR, marketing and other business functions throughout its 22-year history. SIG is acknowledged by many as a world leader in providing “next” practices, innovation and networking opportunities through its: global and regional events, online webinars and teleconferences, member peer connection services, content-rich website and online Resource Center, which was developed by and for professionals in sourcing and outsourcing. The organization is unique in that it blends practitioners, service providers and advisory firms in a non-commercial environment.

About Alsbridge
Alsbridge ( is a management consulting firm that helps companies reduce costs and enable their businesses by optimizing the way they work with their vendors. With over 300 consultants on four continents, Alsbridge has been a trusted advisor to over 40% of the Fortune 500 and currently advises over 200 clients a year on over $11B in spend. Experienced consultants apply deep benchmarking databases and market insight to help clients engage the optimal vendors for their situation, negotiate best practice terms at fair market prices and improve the way they govern vendor relationships. Alsbridge clients utilize the most cost effective and value-added global sources for IT infrastructure services, network carrier services, hardware and software, application support and development, business processes and cloud services.

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