In 2014, the penetration rate of China car rental industry was 0.5%, lower than 1.7% in the United States, 2.6% in Japan, 2.1% in South Korea and 1.5% in Brazil.
Dallas, TX (PRWEB) March 19, 2015
The Chinese car rental market emerged in 1990 when the Asian Games was held in Beijing. Beijing, Shanghai, Guangzhou and Shenzhen with, higher internationalization levels, began to develop the market at first. Until 2000, the car rental market extended to other cities. Over more than a decade of development, China had more than 400,000 vehicles for lease with the market size of nearly RMB40 billion in 2014, and the figures are expected to be 750,000 and over RMB60 billion by 2018.
Compared with foreign mature markets, the fast-growing car rental industry of China is featured with lower access threshold, more small-sized enterprises and lower industry concentration, meaning China’s car rental industry is still in its infancy. In 2014, the penetration rate of China's car rental industry was 0.5%, lower than 1.7% in the United States, 2.6% in Japan, 2.1% in South Korea and 1.5% in Brazil. At the same time, the top three car rental companies accounted for 12.6% of the Chinese car rental market together, wherein CAR Inc., eHi and Avis occupied 8.1%, 2.9% and 1.6% respectively.
In foreign car rental markets, about 50% of the demand comes from individuals. Chinese individual customers usually desire cars during holidays and peak seasons, and they are more concerned about prices, brand reputation, quality of services and process convenience than models.
The traditional car rental industry is involved with considerable assets and low profits; car rental companies enhance their competitiveness by expanding fleet size, improving services and operational efficiency. However, emerging platform-based Internet car rental models have exerted certain effects on the traditional business model. Relaxed policies as well as the Internet car rental and limousine services which are defined as innovative services have forced veterans such as CAR Inc. to launch their own limousine services and P2P services. Meanwhile, Didi Car, PP Car Rental and other new entrants continue to challenge the existing market competition pattern. It is foreseeable that market players will compete with each other intensely for the Internet users while consolidating their own services.
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The report mainly covers the following aspects:
- Overview of China car rental industry (including definition, classification, policies, industrial development, etc.)
- Analysis on Chinese car rental market (including market size, penetration, industry concentration, competition pattern, etc.)
- Analysis on Chinese car rental market segments (including market size, competition pattern, growth momentum, etc.)
- Chinese car rental companies (including profile, equity structure, development course, the latest trends, services, business scale, operating network, brand strategies, customers, costs, core indicators, etc.)
Major Points from Table of Contents
4 Chinese Car Rental Market Segments
4.1 Chinese Short-term Self-drive Rental Market
4.2 Chinese Long-term Car Rental and Financing Market
5 Chinese Car Rental Companies
5.1 CAR Inc.
5.3 Top1 Car Rental
5.5 Dafang Car Rental
5.6 Yestock Rental Car
5.9 Zhongqi Car Rental
5.10 Yuantong Car Rental
5.11 Pang Da Orix
5.13 Dazhong Leasing Car
5.14 CTC Car Rental
5.15 Brilliance Auto Rental
5.16 Shouqi Car Rental
List of Charts
Consumption Chain of Automotive Consumer Market
Chinese Car Rental Market Size, 2009-2018E
Fleet Size of Chinese Car Rental Market, 2009-2018E
Global Car Rental Market Penetration by Country, 2014
Market Shares of Top Three Car Rental Companies by Country, 2014
Fleet Size of Top 10 Car Rental Companies in China, Q3 2014
CAGR of Short-term Self-drive Rental Market by Country, 2013-2018E
Number of Driving License Holders and Total Number of Vehicles in China, 2010-2017E
Chinese Short-term Self-drive Rental Market Share, 2014
Chinese Long-term Car Rental Market Share, 2014
Core Associated Companies of CAR Inc.
Revenue Percentage of CAR Inc. from Top 5 Clients, 2011-H1 2014
Proportion of Mobile APP Orders of CAR Inc. in Total Orders, Q1-Q4 2014
Vehicle Manufacturers Cooperating with CAR Inc.
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