Seattle, WA (PRWEB) July 24, 2014
A recent podcast released from CloudTalk Radio expounds upon how businesses can determine what marketing strategies are hurting or helping their businesses become more successful. Talking about this important topic is guest host Mark Sullivan of CallRail, a popular and very effective call tracking tool.
Analytical tools, hosts Robert Chandler and Keith Eneix explain in the podcast, can help your business see a picture of what you’re measuring. The problem is, most businesses either do not measure or do not discuss what they are seeing in the data they are measuring.
This results in a picture that doesn’t clearly portray what marketing strategies are helping their business, and what are costing money, but failing to produce results—more traffic, better leads, greater conversion rates, and, ultimately, more revenue.
Tune into CloudTalk Radio each week by going to their website: http://cloudtalkradio.com/
The podcast hosts go on to explain that by selecting and avidly tracking the top three strategies that a business owner believes are producing the most results, business owners will obtain a more accurate picture of what strategies to improve, what to continue, and what to toss.
“There’s no point wasting money on strategies that aren’t working—it’s throwing away good money. Instead, data tracking can enable you to make informed business marketing decisions so that you are getting good return on your investments,” guest Mark Sullivan summarizes.
About CloudTalk Radio
Cloud Talk Radio is hosted by Robert Chandler, President and CEO at Cloud9 Real Time, and Keith Eneix, CEO at Fannit.com and internet marketing expert. Together, these cloud computing and business executives seek to provide business strategists and managers with practical and useful tips on how to make their company more efficient, generate higher revenue, and create better-targeted marketing strategies.
Media Contact for CloudTalk Radio