Many of our customers, who are never more than a Facebook comment or tweet away, had encouraged us to come up with a more sustainable solution for cold brewing loose leaf tea on the go than one which requires bottled water. We listened...
Boulder, CO (PRWEB) May 30, 2014
The Tea Spot, a Boulder, Colorado-based premium tea company, is further extending its STEEPWARE® product line into cold brew tea, a new category of loose leaf tea preparation. The company announces today the availability of the latest addition to its line for consumers interested in making cold brewed tea. The Steep & Go™ Cold Brew Bottle gives health conscious consumers a fresh-brewed tea alternative to bottled iced teas. Ready-to-drink teas are an important sector of the US healthy beverage market, as consumers look to further expand their focus on better nutritional choices. Most shelf-stable beverages contain some form of preservative, however. The Steep & Go™ Cold Brew Bottle makes fresh cold brew tea in a water bottle. The Tea Spot also offers a variety of loose leaf teas and single serving packs of tea for cold brewing – Cold Infusions organic tea blends that naturally infuse quickly in cool or room temperature water. Loose leaf teas for cold brew offer health-conscious consumers an on-the-go tea alternative packed with fresh antioxidants and vitamins, and free from preservatives, sweeteners, and flavorings. With this addition of a reusable cold brewing bottle in the Steepware® line, the Steep & Go™ Cold Brew Bottle offers a sustainable alternative to bottled teas as well, appealing to environmentally minded consumers.
The Tea Spot’s CEO and Steepware® developer, Maria Uspenski, announced the product at the opening of the 2014 World Tea Expo in Long Beach, California today. She stated: "Our Steep & Go™ filter has enjoyed very positive acceptance by our partners in the tea industry as well as consumers. Many of our customers, who are never more than a Facebook comment or tweet away, had encouraged us to come up with a more sustainable solution for cold brewing loose leaf tea on the go than one which requires bottled water. We listened to their requests, and developed a design using the best possible sustainable material, and now have a sleek solution, which we’re excited to make available for both retail and wholesale sale today.”
The Tea Spot’s mission of making healthy beverages more easily available to today’s consumers is what drives the development of new products in their Steepware® line. The Steep & Go™ filter was awarded Best New Product in the Innovation Category at the World Tea Expo in 2012. Cold brew tea can easily be made fresh at home or on the road in minutes using loose leaf tea and cold water. A wide variety of green teas, white teas, and herbals lend themselves especially well to cold brewing.
The Steep & Go™ Cold Brew Bottle is available for purchase at the company's online tea shop, http://theteaspot.com, retailing for $12.95. The product is BPA-free, dishwasher-safe, and comes in three accent colors: ocean, violet, and green tea. For a limited time, every purchase of the Cold Brew Bottle from their website will also receive two free packs of single-serving Cold Infusions teas.
About the Tea Spot: The Tea Spot is a leading producer of handcrafted loose leaf teas and creator of Steepware®, the housewares tools that make loose tea easy. The company’s vision to modernize the loose leaf tea experience has held steadfast since the for-profit philanthropic company was founded by Maria Uspenski in 2004, a cancer survivor drawn to the health benefits of leaf tea during her recovery. Her message is simple and powerful: tea in its freshest form renders premium flavor, unmatched health benefits, and is eco-friendly. The Tea Spot's model of social entrepreneurship incorporates its mission to foster health and wellness through loose leaf tea, with its 10% Pledge. Ten percent of the company’s profits are donated in-kind to cancer and community wellness programs. The Tea Spot is a Boulder, Colorado-based woman owned and operated business.