New York, NY (PRWEB) July 28, 2016
ComQi View Point: A Blog Forum
View Point is designed to be a forum for ideas related to trends in digital signage. The aim of this forum is to cover a wide spectrum of topics from consumer Digital Out Of Home (DOOH), shopper engagement, innovative technologies, IoT and various use cases. Each topic will be posted on ComQi's website. People are encourage to comment on this forum and offer their view point.
The first posting "Digital Signage - Key to Retail 4.0 Transformation" is authored by Ifti Ifhar, CEO of ComQi who looks at the evolving retail environment. This post talks about the evolution of the retail sector and transformation into Retail 4.0 due to the advances in big data analytics, cloud computing and Internet of Things (IoT)
The blog further talks about how digital signage is an integral part of this transformation. It can be used to create "smart" and "interactive" retail environments where shoppers are provided with the right content at the right time.
To read the full article please click on the following link:
Digital Signage - Key to Retail 4.0 Transformation
ComQi is a global leader providing a cloud-based Shopper Engagement Technology that influences consumers at the point of decision, in-venue, using all digital touch-points: digital signage, mobile, video, touch, web, and social networks.
ComQi is a global company headquartered in New York with offices in Toronto, and London with over 16 years of expertise and an installed base across every continent.