2016 Construction Marketing Outlook Survey and Webcast

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A national survey and webcast regarding 2016 marketing plans and priorities, including budgets and the most effective marketing tactics.

The Construction Marketing Association (CMA) announces a national survey regarding 2016 marketing plans and priorities, including budgets and the most effective marketing tactics. In addition, CMA will host a webcast to present the results of the survey on January 21, 2016, at 1 pm CDT.

“Marketing in the construction industry is changing rapidly and very exciting," states CMA Chairman Neil M. Brown. "Our national survey and webcast will identify the state of marketing, along with priorities for the coming year and beyond."

To register for the free 2016 Construction Marketing Outlook Webcast,
link to: http://www.constructionmarketingassociation.org/CMI_Events.cfm.

To take the 2016 Marketing Outlook Survey, link to: https://www.surveymonkey.com/r/2016ConstructionMarketingOutlook.

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ABOUT CMA
The Construction Marketing Association (CMA) provides professional development and training, resources and information, networking and recognition to marketers in the construction industry. CMA sponsors the annual Construction Marketing STAR Awards, and the Certified Construction Marketing Professional (CCMP) program. Full information on the association is available on the website at http://www.ConstructionMarketingAssociation.org. The site links to the award-winning Construction Marketing Blog with marketing news, resources and related content, and the association's Twitter, Facebook, Google+, YouTube and LinkedIn pages. Questions? Contact Neil Brown at 630-868-5061.

ABOUT Neil M. Brown                                    
Neil Brown is Chairman of the Construction Marketing Association. He has been CEO of numerous marketing consulting and creative agencies for the past 15 years, managing some of the biggest brands in the construction sector including Emerson Electric, USG and Bosch Tools. Prior to the agency-side, Brown was a brand manager at electrical products marketing powerhouse IDEAL Industries, and later CMO of an architectural metals manufacturer. Neil is a frequent speaker, author and contributor to BtoB magazine, Advertising Age, Marketing Week and the Construction Marketing Blog. He holds a BS–Marketing from Southern Illinois University, and an MBA from Northern Illinois University. In 2012, he published the book, Tools of the Trade: Modern Marketing for Construction Brands.

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Heather Hawes
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