New Online Cable Builder Available from Grand Rapids Controls

Share Article

A web-based design tool for custom-building mechanical control cables lets Grand Rapid Controls customers construct an optimal cable to their exact specifications.

This online tool makes the service accessible to the general public as well as designers or engineers.

Customers of Grand Rapids Controls (GRC) can now use an online Bowden Cable Builder to easily integrate GRC's standards for these control cable systems into their designs. This eliminates having to work through the company's sales or engineering groups. An added benefit is the web tool's 24/7 availability from anywhere in the world versus having to collaborate with GRC professionals during standard business hours.

The online Bowden cable builder is meant to appeal to younger engineers, especially those in the millennial generation who have grown up with computers and typically prefer investigating design challenges through web searches versus calling outside company representatives. The online cable builder gives them updated and extensive standards and options to reduce later design modifications, essentially cutting design time in half.

"Young designers are extremely technology-focused in their personal lives, spending most of their time engaged in social media, gaming, streaming video and other online pursuits," said James A. Bradbury, president of GRC. "It should come as no surprise they also prefer using digital tools on the job, which is one reason why we introduced the cable builder to our website." This online tool makes the service accessible to the general public as well as designers or engineers. "This is a significant evolution from the days where such capability was only available to original equipment manufacturers, or OEMs."

The cable builder tool is accessible on a 24-hour, seven-day basis which will help deliver GRC standards into new designs in an increasingly global market. The company seeks to broaden its global footprint and project management value by using tools like this to centralize cable standards worldwide. This effort also furthers automated cable design. GRC's products are used heavily in automotive pull-cable systems in car seats, doors, decklids and window drives, among other uses. Other key markets are office furniture controls for adjustable seating as well as in defense and aerospace for a broad range of aircraft controls and passenger/crew adjustable seating.

A bendable Bowden cable is used to convey mechanical force or energy through the movement of an inner cable encased in an outer cable housing remotely. Today's Bowden cables have many applications from releasing latches in doors, seats and compartments, adjusting control valves in HVAC and engines and for remotely adjusting mechanisms like windows and lumbars.

For more information, visit or contact the company at 1-616-884-7100. Interested parties can also visit the company directly at Grand Rapids Controls, 825 Northland Dr. NE, Rockford, Mich., 49341.

With a global footprint and worldwide project management capability, Grand Rapids Controls is a leader in the design and manufacture of mechanical control cables and actuators used in many industries. It specializes in automotive, aerospace, defense and office furniture applications. Its North American operations are headquartered in Rockford, Mich. Asian markets are served through the company's Qingdao City regional office in China.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jim Bradbury
Follow us on
Visit website