We’re excited to welcome Dalia and Vinod to the Crimson Cup community. Training entrepreneurs to run their own independent coffee shops is a big part of our success as a specialty coffee roaster and coffee franchise alternative.
Columbus, Ohio (PRWEB) January 30, 2016
Columbus, Ohio coffee roaster Crimson Cup Coffee & Tea, Roast magazine’s 2016 Macro Roaster of the Year, recently welcomed Kushala Sip Coffee House to the growing community of independent coffee houses, cafés and bakeries across 29 states that serve Crimson Cup beverages. Located at 335 Main Street, #101, in Stoneham, Massachusetts, the new coffee house serves up a full range of espresso-based coffee drinks and fine teas as well as locally baked cookies and pastries.
Kushala comes from a Hindi word meaning happiness, and Kushala Sip offers an oasis where friends and customers can gather for coffee, tea and conversation in the small town of Stoneham, just nine miles north of Boston. Kushala Sip serves up Crimson Cup coffee, cappuccinos, lattes, café mochas and loose-leaf teas as well as an extensive menu of made-from-scratch treats from local bakeries including The Mad Cake Genius, Swiss Bakers and Something Sweet Without Wheat. Open seating and a great view into the park across the street in the Stoneham Center Commons contribute to the relaxing atmosphere.
“We’re excited to welcome Dalia and Vinod to the Crimson Cup community,” said Founder and President Greg Ubert. “Training entrepreneurs to run their own independent coffee shops is a big part of our success as a specialty coffee roaster and coffee franchise alternative.”
Originally from Mexico and India, respectively, owners Dalia and Vinod Valencia met in Boston while pursuing master’s degrees in business. After marrying, the couple moved to Woburn and began scouting the area for a good independent coffee house. Eventually they found some options in Melrose and Winchester, but they always wanted to have something closer in their own neighborhood. After gaining corporate experience, the couple also decided they wanted to work closer with the community they had come to know and love dearly over the previous few years.
They turned to Crimson Cup and its 7 Steps to Success coffee franchise alternative program to learn how to open their own independent coffee shop. Based on Ubert’s book, Seven Steps to Success in the Specialty Coffee Industry, the program provides everything new business owners need to open and operate a successful coffee business - including coffee shop business plan consulting.
“As a coffee roaster and coffee franchise alternative, Crimson Cup believes we succeed only when our customers do,” Ubert said. “As a result, we support coffee shop owners at every step – from scouting a great location and writing a coffee shop business plan to choosing equipment, hiring staff and providing comprehensive training and marketing support.”
In client surveys, Crimson Cup has found that 85 percent of coffee-shop customers completing its 7 Steps to Success training program have been in business for five years or longer. By comparison, federal government statistics show that half of all new restaurants – including independent coffee shops – close within three years of opening.
At a recent grand opening celebration, Kushala Sip served up 171 orders – over double the normal flow of business. “New people started coming in because of our grand opening,” said Dalia Valencia. “It created a lot of awareness for our store. Without Crimson Cup and the awareness generated by the event, we wouldn’t be where we are today.”
About Crimson Cup Coffee & Tea
Columbus, Ohio coffee roaster Crimson Cup Coffee & Tea is Roast magazine’s 2016 Macro Roaster of the Year. Since 1991, Crimson Cup has roasted sustainably sourced specialty and craft coffee in small batches. The company also teaches entrepreneurs to run successful coffee houses through its coffee franchise alternative program, which includes a coffee shop business plan. Crimson Cup coffee is available through a community of more than 350 independent coffee houses, grocers, college and universities, restaurants and food service operations across 29 states, Guam and Bangladesh, as well as the company’s own Crimson Cup Coffee Houses. To learn more, visit crimsoncup.com.