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Cruise Planners Crowned with Celebrity Cruises' Highly Coveted Chairman's Award

For the first time ever, Cruise Planners, an American Express Travel Representative was declared the winner of the prestigious Chairman's Award by modern luxury brand, Celebrity Cruises.


News provided by

Cruise Planners, an American Express Travel Representative

Dec 20, 2019, 18:40 ET

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(L-R) Vicky Garcia, COO and co-owner, Cruise Planners; Dondra Ritzenthaler, SVP, trade support and service, Celebrity Cruises; and Michelle Fee, CEO and founder, Cruise Planners
(L-R) Vicky Garcia, COO and co-owner, Cruise Planners; Dondra Ritzenthaler, SVP, trade support and service, Celebrity Cruises; and Michelle Fee, CEO and founder, Cruise Planners

CORAL SPRINGS, Fla., Dec. 20, 2019 /PRNewswire-PRWeb/ -- For the first time ever, Cruise Planners, an American Express Travel Representative was declared the winner of the prestigious Chairman's Award by modern luxury brand, Celebrity Cruises. The award recognizes Cruise Planners' hard work and dedication for achieving record-breaking sales goals by continuously generating client demand for Celebrity Cruises.

Celebrity Cruises' annual top travel agency award recognizes the best of the best in the travel industry and Cruise Planners had yet again proven to be the best. The Chairman's Award is the highest travel agency partner distinction given by Celebrity Cruises.

Our success in creating customer demand for Celebrity Cruises is also a testament to their incredible product and the experience their brand provides travelers.

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"We truly work in partnership with the Celebrity Team and we are happy that our marketing, technology and business development support are recognized by this award," said Michelle Fee, CEO and founder of Cruise Planners. "Our franchisees continue to sell more Celebrity Cruises and we love working with Celebrity Cruises as they take modern luxury to a new level. Our success in creating customer demand for Celebrity Cruises is also a testament to their incredible product and the experience their brand provides travelers."

Unstoppable Innovation
Cruise Planners continues to launch innovative tech-driven marketing campaigns and initiatives to create targeted marketing efforts using big data and consumer insights. As an industry-leading innovator, Cruise Planners recently announced at its recent annual Convention an incredible 14 new proprietary tools designed to help travel advisors to be more efficient, effective and to help analyze their business to drive sales.

"Cruise Planners travel advisors truly stand out for their service, know-how, and 'Cruisitude' and we are honored to recognize them for Celebrity Cruises' Chairman's Award," said Dondra Ritzenthaler, senior vice president of sales, trade support and service, Celebrity Cruises. "We love working with the Cruise Planners' Home Office Team as they represent the highest quality of targeted marketing and innovation to drive sales."

Productive Collaboration
In addition to a strong marketing partnership helping drive strong sales, Celebrity Cruises participates in a variety of Cruise Planners' trainings and events to educate its travel advisors on how to be successful. In 2017, 48 top-producing travel advisors from the Cruise Planners franchise network sailed on the Celebrity Xperience for an exclusive week-long trip to the shores of the Galapagos Islands with Cruise Planners owners, Fee and Vicky Garcia. Attendees gained first-hand insight into sailing the Galapagos Islands with Celebrity Cruises and were able share their experiences with future travelers and helped sell getaways to those adventurous shores. Following last's year's Convention, Cruise Planners travel advisors sailed on the "edgiest" ship at sea, the Celebrity Edge, on the ship's inaugural sailing, further showing the brand's commitment to Cruise Planners.

Inspiring Cruisitude®
Cruise Planners and Celebrity Cruises are unique in that they both have female presidents at the helm. Michelle Fee, CEO and founder of Cruise Planners, and Lisa Lutoff-Perlo, CEO and president of Celebrity Cruises, were both previously recognized by the South Florida Business Journal with Ultimate CEO awards. In addition, both Cruise Planners and Celebrity Cruises are leading the industry into a more diverse future with strong female leadership teams who are incredibly experienced and qualified to continue breaking glass ceilings. These barrier-breaking women inspire Cruise Planners and Celebrity Cruises to continue growing the strong partnership between the two brands.

Stay in Touch: Media can stay up-to-date with Cruise Planners by visiting our Media Room or Socially Yours page for social media updates and handles. For additional information or to make reservations, vacationers should locate a travel advisor near them. For those interested in becoming a franchise owner, please visit the Cruise Planners franchise website. 

SOURCE Cruise Planners, an American Express Travel Representative

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