PLANO, Texas, May 20, 2019 /PRNewswire-PRWeb/ -- The 20, a leading business development group for managed service providers (MSPs), announced today that CRN®, a brand of The Channel Company, has named Crystal McFerran, Senior Vice President of Sales and Marketing to its prestigious 2019 Women of the Channel list. The leaders on this annual list are from all areas of the IT channel ecosystem; representing technology suppliers, distributors, solution providers, and other IT organizations. Each is recognized for her contributions to channel advocacy, channel growth and visionary leadership.
"We are excited to see Crystal McFerran recognized as one of CRN's 2019 Women of the Channel," said Tim Conkle, Chief Executive Officer of The 20. "The 20's model is poised to dramatically disrupt the MSP market, and a critical piece of this strategy is expanding and enabling the right type of partner base in order to accelerate nationwide growth. Crystal is a proven leader in the IT channel, bringing energy, dedication and deep expertise to help The 20 deliver on this vision."
"I am extremely proud to be part of this list and to be recognized alongside many talented, hardworking, incredible women," McFerran said. "I want to thank CRN for this honor and look forward to representing the women in the channel."
"CRN's 2019 Women of the Channel list honors influential leaders who are accelerating channel growth through mutually-benefical partnerships, incredible leadership, strategic vision, and unique contributions in their field," said Bob Skelley, CEO of The Channel Company. "This accomplished group of leaders is driving channel success and we are proud to honor their acheivements."
CRN editors select the Women of the Channel honorees based on their professional accomplishments, demonstrated expertise, and ongoing dedication to the IT channel.
McFerran has been critical in her leadership of The 20's strategic planning, demand generation activities, and go-to-market execution for managed service provider members. She is an accomplished channel leader with over 15 years of experience in B2B marketing, demand generation, marketing communications, lead nurturing, content strategy and multichannel marketing for the IT industry.
The 2019 Women of the Channel list will be featured in the June issue of CRN Magazine and online at http://www.CRN.com/wotc.
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@TheChannelCo names @the20msp's @crystalmcferran to @CRN 2019 Women of the Channel list. #WOTC19 #crnpower100 http://www.CRN.com/wotc
About The 20
The 20 is an exclusive business development group for Managed Service Providers (MSP) aimed at dominating and revolutionizing the IT industry with its standardized all-in-one approach. The 20's robust RMM, PSA, and documentation platform ensures superior service for its MSPs' clients utilizing their completely US-based Help Desk and Network Operations Center. Extending beyond world-class tools and processes, The 20 touts a proven sales model, a community of industry-leaders, and ultimate scalability. For more information, visit https://www.the20.com.
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About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. http://www.thechannelcompany.com
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Copyright ©2019. CRN is a registered trademark of The Channel Company, LLC. All rights reserved.
The Channel Company Contact:
Jennifer Hogan
The Channel Company
jhogan(at)thechannelcompany.com
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