Dekh Releases a "New-Age" Affiliate Tracking Software

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Dekh.com, one of the fastest growing affiliate marketing communities, has just released a tracking software enabling online merchants to launch their own affiliate programs.

Affiliate Tracking Software - Dekh Track

Affiliate Tracking Software - Dekh Track

We aim to reclaim the glorious reputation of affiliate marketing via our software and training.

Affiliate Marketing has grown to multi-Billion dollar proportions over the past 2 decades. Naturally, several tracking solutions and affiliate networks have existed for a long time.

However, most of them have not been keeping up with the modern design and technology changes. Noticing this growing void, Dekh.com has launched its flagship product - Dekh Track.

Online merchants (Infopreneurs, SaaS companies and eCommerce stores) have been using affiliate marketing for a long time as an additional sales channel. However, it comes with its own headaches:

1) Affiliate Networks charge a huge upfront 'setup fee' and take a revenue share from merchants whenever affiliates generate a sales.

2) Affiliate Tracking Softwares are good tracking solutions but don't help in 'affiliate recruitment' which is one of the biggest challenges while running an affiliate program.

Dekh Track addresses both these challenges and gives merchants the affiliate recruitment capabilities of an affiliate network and does not charge a revenue share as well.

Dekh Track claims to be a new-age solution focusing more on the social aspect of affiliate marketing and helping merchants engage with affiliates better.

How will merchants respond to this tracking solution? Only time will tell.

Its refreshing to see, however, young entrepreneurs addressing big markets with innovative and scalable software.

Founder and CEO of Dekh, Ritoban Chakrabarti says "Affiliate marketing has garnered quite a bad reputation over the years due to spam, fraud, and a 'get-rich-quick' image. We aim to reclaim the glorious reputation of affiliate marketing via our software and training."

Ritoban has taken a huge challenge on his own and we'll keep track if his efforts yield positive results or not.

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Rohan Mehan
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