Deserve, Inc. to Partner with PCI Security Standards Council to Help Secure Payment Data Worldwide

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As Council’s Newest Participating Organization Deserve, Inc. to Contribute to The Development of PCI Security Standards

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“As a leader in the digital transformation of the payments industry, we know firsthand the importance of robust, industry-wide security standards in protecting consumers’ data,” said Kalpesh Kapadia, the Co-Founder and CEO of Deserve

Deserve, Inc., (http://www.deservecards.com), a venture-backed fintech company that provides a digital-first, mobile-centric, highly configurable credit card solution using machine learning and alternative data, announced today that it has joined the PCI Security Standards Council (PCI SSC) as a new Participating Organization. Deserve will work with the PCI SSC to help secure payment data worldwide through the ongoing development and adoption of the PCI Security Standards.

The PCI SSC leads a global, cross-industry effort to increase payment security by providing flexible, industry-driven and effective data security standards and programs. The keystone is the PCI Data Security Standard (PCI DSS) , which provides an actionable framework for developing a robust payment card data security process and preventing, detecting and mitigating criminal attacks and breaches.

As a Participating Organization, Deserve adds its voice to the standards development process and will collaborate with a growing community of more than 800 Participating Organizations to improve payment security worldwide. Deserve will also have the opportunity to recommend new initiatives for consideration to the PCI Security Standards Council and share cross-sector experiences and best practices at the annual PCI Community Meetings.

“In an era of increasingly sophisticated attacks on systems, PCI Security Standards and resources help organizations secure payment data and prevent, detect and mitigate attacks that can lead to costly data breaches,” said Mauro Lance, Chief Operating Officer of the PCI Security Standards Council. “By joining as a Participating Organization, Deserve demonstrates they are playing an active part in improving payment security globally by helping drive awareness and adoption of PCI Security Standards.”

“As a leader in the digital transformation of the payments industry, we know firsthand the importance of robust, industry-wide security standards in protecting consumers’ data,” said Kalpesh Kapadia, the Co-Founder and CEO of Deserve. “By joining the PCI SSC as a participating organization, we will collaborate with fellow industry vanguards to evolve those standards, ensuring the future of innovation in the sector is partnered with the highest level of security. We’re excited to get to work.”

About the PCI Security Standards Council
The PCI Security Standards Council is a global forum that is responsible for the development, management, education, and awareness of the PCI Data Security Standard (PCI DSS) and other standards that increase payment data security. Connect with the PCI Council on LinkedIn. Join the conversation on Twitter @PCISSC. Subscribe to the PCI Perspectives Blog.

About Deserve
Through a digital-first, mobile-centric, highly configurable credit card solution that uses machine learning and alternative data, Deserve partners with universities, associations, financial institutions, fintechs and modern consumer brands to develop, rapidly deploy and power white label and co-branded credit card programs for any audience. The cloud-based platform also provides millennials and Gen Zs fair access to credit products and the tools to achieve financial independence.

Deserve is a venture-backed fintech company whose investors include Goldman Sachs, Sallie Mae, Accel, Pelion Venture Partners, Aspect Ventures and Mission Holdings. Accounts are issued by Celtic Bank, a Utah Chartered Industrial Bank, Member FDIC. Follow us on Facebook, Instagram and Twitter.

In February 2020 the company was ranked #4 on the Inc. 5000 Series list of the fastest-growing private companies in California and was recognized as one of Fast Company's "Most Innovative Companies" in 2019. The Deserve cards have been awarded the title of "Best of the Best for International Students" by NerdWallet, as well as named the "Best Credit Card for Students" in Money Magazine and Business Insider.

For more information about Deserve visit http://www.deservecards.com and http://www.deserve.com.

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Shreyas Kumar, Chief Information Security Officer
Deserve
+1 203-241-2200
Email >

Lindsay Goodspeed
PCI Security Standards Council
781-258-5843
Email >