Content has become one of the most important tools for generating leads, brand awareness and positioning, and 85% of B2B marketers say LinkedIn is the most effective social network for delivering content to their target audience.
Superior, Colorado (PRWEB) November 25, 2014
Colorado-based Boulder SEO Marketing, an online marketing agency providing search engine optimization, social media and content marketing solutions, announced today that it has teamed up with the Boulder Marketing Group to teach a half-day LinkedIn training. The workshop will be held on December 10, 2015 from noon until 5 pm at the Oracle campus in Broomfield, Colorado. Additional information and registration are available at: http://linkedinb2btraining.ezregister.com/.
“More than 1 out of every 3 professionals on the planet are on LinkedIn, with two new members joining every second,” notes Chris Raulf, founder and president of Boulder SEO Marketing. He adds: “Content has become one of the most important tools for generating leads, brand awareness and positioning, and 85% of B2B marketers say LinkedIn is the most effective social network for delivering content to their target audience.”
The hands-on half-day workshop targets marketing, sales, and business executives eager to learn how to use LinkedIn as an effective marketing platform. Attendees will learn a variety of best practices, enabling them to integrate LinkedIn as part of their overall online marketing strategy.
Raulf will share proven and tested tactics and strategies, including:
- How to create a strong LinkedIn presence and strategy starting with a complete and eye-catching profile
- How to create and get the most out of “Company Pages” and “Showcase Pages”
- How to optimize personal and company profiles for search engines
- How to leveraging the powerful combination of LinkedIn and “content-based marketing”
- How to implement a successful lead generation program on LinkedIn
- How to become an “influencer” using LinkedIn’s Long-Form Publishing platform, Groups, and SlideShare
- How to track and measure the results of a LinkedIn marketing plan
Space is limited and registrations are accepted on a “first-come-first serve” basis. Lunch is included, and attendees can bring their laptops to use during hands-on exercises.
Boulder SEO Marketing is dedicated to teaching Google-approved SEO and digital marketing best practices, additional online marketing training opportunities may be viewed by visiting: http://www.boulderseomarketing.com/seo-and-social-media-classes
About Boulder SEO Marketing (http://www.boulderseomarketing.com/)
Boulder SEO Marketing, assists businesses worldwide with all of their search engine optimization, (SEO), search engine marketing (SEM), social media, content marketing and SEO training and website audit needs. Our team of experts help small and medium sized businesses to be able to plan and execute a scaled, successful internet marketing campaign that will improve a company’s visibility in search engine listings and help increase traffic from organic searches to their website.