Small Businesses Can Learn from Big Companies and Their DNS Failures

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DNS Made Easy has seen a 75% increase in sales of their DNS services to small businesses, a sign that suggests business owners have learned from seeing big companies suffer from DNS failures. Big mistakes by big companies could be prevented by a simple and low cost solution: diversifying their internet infrastructure.

DNS Made Easy

DNS Made Easy

DNS Made Easy (dnsmadeasy.com), the leading provider of enterprise IP Anycast managed DNS, announces a dramatic increase in small companies investing in DNS services and diversifying their internet infrastructure.

Big companies oftentimes make big mistakes when opting for internet services from one company. This is especially true when it comes to DNS services. Many internet providers will offer DNS as a secondary component to webhosting and other products. Big companies will opt for this type of one-stop shop, but quickly learn that it is a mistake when it is too late. If a webhosting provider goes down, and a company’s services are part of a bundled package, this causes a lot of problems. When all of the IT services for a company are wrapped up with one internet service provider and there is an outage, everything is lost for that duration of time. Many ISPs, CDNs, and registrars have recently had DNS outages. These outages have resulted in millions of dollars in lost revenue.

Small businesses are paying attention and learning about what happens when big businesses experience DNS failures. In a survey conducted by DNS Made Easy in early September, 83% of small businesses that decided to use DNS Made Easy, made the decision due to large brands making a switch to use DNS Made Easy after previous DNS downtime (in a word, it was a reactive switch). Many small businesses also said that DNS Made Easy consistently being one of the fastest speeds in the industry helped them make their decision to switch to a company that deals specifically in DNS services. Word has spread about the success of DNS Made Easy’s speeds. For multiple years DNS Made Easy has always remained a leader in DNS speeds, far outpacing their competitors. This is because DNS Made Easy invests in its infrastructure and hardware, instead of spending excess revenue on sales staff and other gimmicks, something that is all too common in the industry. But new clients also said that they understood the risks of failing to diversify their internet infrastructure.

“When companies fail to diversify their internet infrastructure, something our senior technical writer and editor wrote about for WHIR - Web Host Industry Review - recently, they suffer downtime and that equates to loss in revenue. No business, especially small businesses, can afford those sorts of losses,” Steven Job, President of DNS Made Easy, explained.

For more information about the DNS Made Easy’s services, please visit http://www.dnsmadeeasy.com.

About DNS Made Easy

DNS Made Easy is a subsidiary of Tiggee LLC, and is a world leader in providing global IP Anycast enterprise DNS services. DNS Made Easy implemented the industry’s first triple independent Anycast cloud architecture for maximum DNS speed and DNS redundancy. Originally launched in 2002, DNS Made Easy’s services have grown to manage hundreds of thousands of customer domains receiving well over 8.0 billion queries per day. Today, DNS Made Easy builds on a proud history of uptime and it the preferred DNS hosting choice for most major brands, especially companies that compare price and performance of enterprise IP Anycast alternatives.

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