New Fitness Product, Dumbbell2—Next-generation Dumbbell, Launches Nationwide
Atlanta, GA (PRWEB) March 27, 2014 -- RConcepts Inc., the inventor of the world’s first two-handed dumbbell, announced today the availability of the Dumbbell2 (DB2), the next-generation dumbbell. More versatile and effective than the traditional dumbbell, DB2’s innovative design provides increased workout efficiency in an updated and streamlined form. DB2 is ideal for anyone who wants to achieve a higher level of fitness more quickly and efficiently, using functional movements to strengthen and tone major muscles.
The innovative shape of DB2 allows the body to exercise using natural movements, resulting in a person achieving positive results faster. The DB2’s two-handed design allows people to use lighter weights, yet perform an intense, full body strength and aerobic training session in a brief amount of time—in as little as 15-20 minutes per day.
Electromyography (EMG) testing showed approximately 35-50% increased muscle recruitment with 50% less weight using the DB2 compared to a traditional dumbbell. EMG is a technique used for evaluating and recording the electrical activity produced by skeletal muscles.
Dr. Diva Nagula, Chief Operating Officer (COO) of Dumbbell2.com, is also a double board certified physician specializing in physical medicine and rehabilitation. Nagula became involved with DB2 after seeing the product in action and using it himself. As a trained physician specializing in the function of the human body, he saw immediately how the innovative design of DB2 could improve a workout.
“The traditional dumbbell has been around for many years and definitely works. But just because it works, that doesn’t mean it’s the most effective design,” explained Nagula. “For example, think of a roller skate versus an inline skate. Although the roller skate worked, the inline skate came along with a streamlined design of four wheels in the center, which allowed it to work better. That’s what we’ve done with the DB2—reinvented the design of the traditional dumbbell to make it work better for the human body.”
The two-handed design enables people to incorporate the weight into numerous, functional exercises using rapid body movements, which increases the cardio benefits of the exercises. It also forces the muscles on both sides of the body to be used equally—reducing muscle imbalances, thus lessening injuries. Additionally, the center weight design requires more core utilization, improving core strength and reducing incidences of back pain.
Individuals are also using the DB2 with one arm because the unbalanced weight (when gripped with a single hand) isolates specific muscles or parts of muscles, allowing for more effective muscle targeting. Hand positions can also be modified to achieve a variety of leverage points.
“The DB2 is extremely versatile, providing both a cardiovascular and strength training workout,” said Blake Wells, a master personal trainer based in Jacksonville, Florida. “The unique center weight design allows you to use both hands and transition easily from one exercise to the next—while maintaining a high intensity workout. Using the DB2, you can correct muscular imbalances, enhance mobility and increase fat loss. I’m currently using it with many of my clients, and we’re seeing incredible results!”
Dumbbell2.com has been demonstrating the product at various tradeshows around the country since January 2014. The initial reaction from fitness experts and individuals to the product has been extremely positive.
Approximately 125 million people in the U.S. participate in some sort of sport or fitness activity. The $3.2 billion U.S. consumer fitness equipment market is experiencing a movement toward higher participation in non-traditional fitness and training regimes.
“New discoveries in health and science are constantly challenging us to rethink what we’ve always accepted in terms of health and fitness,” concluded Nagula. “DB2 is another example of how innovation is helping to grow the fitness market. We believe people of all ages and fitness levels can benefit from this product.”
Based in Atlanta, Georgia, Dumbbell2.com is an online fitness retailer, specializing in the design, manufacturing and distribution of next-generation fitness equipment. The company’s signature product, Dumbbell2 (DB2), was launched in March of 2014 as the next-generation dumbbell. More versatile and effective than the traditional dumbbell, DB2’s innovative design provides increased workout efficiency in an updated and streamlined form. DB2 is ideal for people of all ages and ability who want to achieve a higher level of fitness more quickly and efficiently using functional movements to strengthen and tone major muscles. DB2 is manufactured and distributed by RConcepts, the parent company of Dumbbell2.com. For more information please visit http://www.dumbbell2.com or call toll free (866) 272-6500.
Dumbbell2.com and Dumbbell2 are trademarks of RConcepts.
Alison Golan, Golan Public Relations, http://www.dumbbell2.com, +1 (904) 230-3369, [email protected]
Share this article