“As the CORDURA® brand celebrates its 50th anniversary in 2017, it’s been the perfect time to reflect on five decades of cutting-edge durable fabric technology and collaborate with some very special partners.
WILMINGTON, Del. (PRWEB) October 19, 2017
DuPont™ Sorona®, INVISTA’s CORDURA® brand, and DuPont Tate & Lyle Bio Products will be giving workwear brands a sneak peek of new developmental fabrics in the next chapter of a series of more innovative, enhanced sustainable textile solutions for workwear and outdoor wear at the A+A Show, Hall 9/E39, October 17-20, 2017, in Dusseldorf, Germany. Now, designers of apparel, footwear and gear will have even more options when looking for built-to-last durable fabrics that incorporate high performance materials across multiple layers.
INVISTA’s CORDURA® brand and DuPont Tate & Lyle Bio Products have been collaborating throughout the year to create next-generation eco-efficient textile solutions. The series combines long-lasting abrasion resistance and bio-based Susterra® propanediol coatings and membranes, inspiring consumers to embrace the CORDURA® brand ethos that Sustainability Begins With Products That Last™. At A+A, the brands will unveil an innovative new softshell fabric development integrating DuPont™ Sorona® bio-based, high-performance fiber technology.
“As the CORDURA® brand celebrates its 50th anniversary in 2017, it’s been the perfect time to reflect on five decades of cutting-edge durable fabric technology and collaborate with some very special partners,” said Cindy McNaull, CORDURA® brand and global marketing director. “Working with the talented teams at DuPont Industrial Biosciences and DuPont Tate & Lyle to help define the durable, eco-efficient solutions of tomorrow with our latest CORDURA® + Susterra® + Sorona® soft shell technology has been an amazing opportunity to bring together the rich heritage we all share and is certainly one of the highlights of our 50 x 50 ‘heritage meets innovation’ anniversary journey.”
Since the early 1900s, DuPont has been revolutionizing the world of fiber and polymers. From the first plastic-coated fabrics developed in the 1910s to groundbreaking fibers like rayon, and nylon 6,6, neoprene rubber fabric, and more, DuPont has spent over a century creating textile products that transform the way we live and work. With this latest collaboration, the DuPont™ Sorona® brand, the DuPont Tate & Lyle Bio Products Susterra® brand and INVISTA’s CORDURA® brand usher in the next chapter in textile innovation, combining long-lasting durability and bio-based, performance technologies.
“After decades of research and asking the right questions, DuPont scientists discovered a way to produce bio-based 1,3 propanediol - a building block with endlessly versatile potential,” explains Laurie Kronenberg, global marketing director, DuPont Tate & Lyle Bio Products. “It is this building block that was created using modern biotechnology that powers both the Sorona® and Susterra® brand solutions and enables high-performance, renewable, plant-based fibers, coatings and membranes.”
“Together, we are creating a legacy of innovative, eco-efficient textile solutions. DuPont™ Sorona® fibers will be an excellent addition to the ‘CORDURA® + Susterra®’ collaboration” states Renee Henze, global marketing director, DuPont Industrial Biosciences. “Sorona® fibers define softness, with exceptional resilience and is built on the same bio-based science as Susterra® propanediol making it a natural extension.”
To help make this idea a reality, the brands engaged authorized apparel fabric mill, Everest, to develop this durable bio-based CORDURA® fabric soft-shell solution. Everest’s soft-shell laminate features a durable CORDURA® Naturalle™ fabric on the outer face, a middle layer polyurethane bio-based membrane containing more than 25 percent renewable sourced materials by weight and a soft fleece backing. The integration of the lightweight Sorona® fiber-based fleece helps provide cozy warmth and soft hand feel for day-in, day-out comfort. The result is a fabric engineered to help keep you comfortable through all of life’s durable adventures with eco-efficiency in mind.
About CORDURA® Brand
INVISTA’s CORDURA® brand essence celebrates individual durability: As Long As The World Is Full Of Durable People, We’ll Keep Making Durable Fabrics™. Known for its resistance to abrasions, tears and scuffs, CORDURA® fabric is a primary ingredient in many of the world’s leading high-performance gear and apparel products ranging from luggage, upholstery and backpacks to footwear, military equipment, tactical wear, workwear and performance apparel. The CORDURA® brand is a trademark of INVISTA, one of the world’s largest integrated polymer, intermediates and fibers businesses. To distinguish the CORDURA® brand, the word “CORDURA®” must be spelled out in all caps and used with an ®, and it must be followed by the word “brand” or “fabric.”
With leading brands including LYCRA®, COOLMAX®, CORDURA®, STAINMASTER® and ANTRON®, INVISTA is one of the world’s largest integrated producers of chemical intermediates, polymers and fibers. The company’s advantaged technologies for nylon, spandex and polyester are used to produce clothing, carpet, air bags and countless other everyday products. A wholly owned subsidiary of Koch Industries and headquartered in the United States, INVISTA has more than 50 locations around the world. For more information, visit INVISTA.com, Facebook.com/INVISTAglobal and Twitter.com/INVISTA.
About DuPont Tate & Lyle Bio Products
DuPont Tate & Lyle Bio Products is a joint venture between DuPont, a global science innovator, and Tate & Lyle, a world-leading renewable food and industrial ingredients company. DuPont Tate & Lyle Bio Products provides natural and renewably sourced ingredients that enhance product performance. For more information on Susterra® propanediol, visit http://www.susterra-performs.com and follow us on Facebook, Twitter, and YouTube to see the solutions we offer across a wide variety of markets and applications.
About DuPont Industrial Biosciences
DuPont Industrial Biosciences, a business unit of DowDuPont Specialty Products Division, works with customers across a wide range of industries to make products and industrial processes more efficient and sustainable. Through a unique combination of agriculture, biotechnology, chemistry and material science capabilities, we advance market-driven, bio-based solutions to meet the needs of a growing population, while protecting our environment for future generations. For updates about how DuPont Industrial Biosciences is helping customers deliver cost-effective products with superior performance and sustainability, follow @DuPontBiobased on Twitter or visit our website at http://biosciences.dupont.com.
About DowDuPont Specialty Products Division
DowDuPont Specialty Products, a division of DowDuPont (NYSE: DWDP), is a global innovation leader with technology-based materials, ingredients and solutions that help transform industries and everyday life. Our employees apply diverse science and expertise to help customers advance their best ideas and deliver essential innovations in key markets including electronics, transportation, building and construction, health and wellness, food and worker safety. DowDuPont intends to separate the Specialty Products Division into an independent, publicly traded company. More information can be found at http://www.dow-dupont.com.
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CORDURA® is a trademark of INVISTA for durable fabrics.
DuPont™, Sorona®, Tyvek®, Kevlar® and bio-PDO™ are registered trademarks or trademarks of DuPont or its affiliates.
Susterra® is a registered trademarks of DuPont Tate & Lyle Bio Products.