"We can begin to construct the first-ever platform that provides personalized study guides for the TOEFL® exam based on your individual needs...and TOEFL® is just the beginning.
New York, NY (PRWEB) October 25, 2016
Brazil-based edutech startup EduSynch closed a licensing deal with Collins Learning, a division of HarperCollins Publishers UK. The partnership is a first for EduSynch as the young company seeks to expand the content offering currently available on their adaptive training platform focused on the TOEFL® Test, one of the most widely respected English language proficiency tests in the world. The firm plans to leverage the relationship with Collins to generate a more robust offering for their users, from modularized simulations to individualized study guides that help users identify and focus on their weaknesses in relation to the exam. EduSynch’s customers will soon be able to access content from several Collins titles, including the Collins Skills for the TOEFL® Test range and the Collins Practice Test Pack for the TOEFL® Test.
EduSynch Founder and CEO, Sean Kilachand, calls the partnership a “tremendous” step for the firm. “With as renowned a name as Collins as our official content partner, we will now be able to accomplish many of the more pedagogically complex tasks much sooner than we initially anticipated,” Kilachand says. “As far as agility goes, this partnership really opens a lot of doors. Now, in addition to modularizing our simulation platform across all the four skills [Reading, Listening, Writing and Speaking], we can begin to construct the first-ever platform that provides personalized lessons for the TOEFL® test based on your personal needs...and TOEFL® is just the beginning. Training platforms for IELTS, TOEIC, Cambridge Exams, and even proficiency exams in other languages are now on the horizon for the near future.”
Following the launch of HarperCollins Brasil in 2015, the newly inked deal provides Collins Learning with an opportunity to expand its presence in Brazil, and to become even more involved in the English Language Training space - one of the country’s hottest educational sectors.
EduSynch is a software company focused on developing adaptive educational tools targeting English language proficiency exams. EduSynch’s primary focus is the TOEFL® (Test Of English as a Foreign Language), one of the most widely respected English proficiency test in the world, which assesses students’ abilities across the 4 language skills (Reading, Writing, Listening and Speaking) in an academic environment. EduSynch’s proprietary evaluation allows students to know their score before setting foot an in exam center by leveraging the use of a network of over 200 certified TOEFL® and BEC evaluators from around the world. EduSynch is also the first platform in the world that allows students to take simulations for the TOEFL® on their smartphone.
As of October 21, 2016, EduSynch has over 29,500 registered users across 186 countries and is adding over 1,500 users/week (5 months after soft launch). EduSynch is headquartered in New York but has operations in Brazil (Rio de Janeiro, São Paulo) and India (Mumbai).
About Collins Learning
Collins has been publishing educational and informative books for almost 200 years. Throughout this rich heritage it has maintained an impressive record in creating market-leading products across various sectors – now focusing on education, dictionaries and language learning, atlases and general reference.
About HarperCollins Publishers
HarperCollins UK is a division of HarperCollins Publishers, the second largest consumer book publisher in the world, with operations in 18 countries. With nearly two hundred years of history and more than 65 unique imprints around the world, HarperCollins publishes approximately 10,000 new books every year, in over 30 languages, and has a print and digital catalogue of more than 200,000 titles. Writing across dozens of genres, HarperCollins authors include winners of the Nobel Prize, the Pulitzer Prize, the National Book Award, the Newbery and Caldecott Medals and the Man Booker Prize. HarperCollins UK has offices in London, Glasgow and Honley, and can be found online at http://www.harpercollins.co.uk.