Technology Developments Drive Growth in the Global eLearning Market, According to New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on eLearning markets. Global market for eLearning is projected to exceed US$230 billion by 2020 driven by technology developments such as proliferation of HTML5 based browsers & cloud computing, rapid adoption of smart mobile devices, and strong penetration of broadband Internet.

eLearning: A Global Strategic Business Report

eLearning market has always been characterized by rapid technology development and service innovations. Given the exponential rise in Internet users, expanding use of smartphones and tablet phones in both personal and corporate environment, digital content solutions for eLearning has been gaining popularity. The trend brings to fore the accelerating irrelevance of traditional knowledge delivery systems in this digital era, and the resulting shift in focus towards dynamic Internet-based interactive learning systems. Educational institutions and academic organizations are quickly adapting to this change by integrating e-learning and other modern learning technologies into the educational system.

The role of technology innovations in driving new opportunities in the eLearning market and in providing better learning experiences for users cannot be undermined. The Internet has dramatically changed web-based learning with growing number of education institutions offering innovative learning tools, online courses and programs. Due to the standardized nature of the Internet, manufacturers hold the ability to create scalable products that can be deployed by any type of customer without the need for investing in additional specialized equipment. Market growth is expected to be fuelled by the introduction of 4G communication technology with its high internet access speeds and broadband capacity. Growth in the market is also forecast to come from increasing acceptance of mobile learning in the corporate world as a result of cost benefits, growing base of mobile workforce, proliferation of mobile computing, and changing employee learning styles and the resulting need for a parallel shift in patterns of engagement in workplace learning. Also, growing adoption of second screen learning is helping mLearning emerge as a supplementary addition to existing educational tools and strategies.

Online education is a highly efficient and low-cost service compared to conventional private education. Key factors driving adoption of online education include easy access to fixed line and mobile high speed broadband internet, convenience benefits, and flexibility in balancing a full-time career and vocational education. Today, a variety of courses or programmes are available online, which are easily accessible by learners. Development of rich content such as animations, videos and graphics has additionally made online education more engaging and effective. New forms of online training such as Massive Online Open Courses are set to change the e-learning landscape, unlocking learning opportunities to more people than never before.

As stated by the new market research report on eLearning, the United States represents the largest market worldwide. Asia-Pacific is forecast to emerge as the fastest growing market with a CAGR of 16.6% over the analysis period. Though eLearning emerged as an ideal alternative to conventional classroom-based learning or blended learning approach in North America and Europe, Asia has been relatively slow in adoption. The huge untapped potential therefore offers opportunities for growth in the region. Academic eLearning constitutes the largest as well as fastest growing segment of the eLearning market supported by cost benefits, effective and flexible characteristics, and government initiatives. The need to adhere to regulatory requirements, manage training costs and improve skills has made eLearning an integral part of employee training in most companies in the region.

Major players covered in the report include Adobe Systems Inc., Apollo Education Group Inc., Articulate Global Inc., Assima PLC, Blackboard Inc., Cisco Systems Inc., Desire2Learn Inc., HealthStream Inc., Inspired eLearning Inc., Lumesse Corporate Ltd., Saba Software, Inc., SkillSoft, SuccessFactors, Inc., SumTotal Systems LLC., The McGraw-Hill Companies, and Trivantis Corp. among others.

The research report titled "eLearning: A Global Strategic Business Report" announced by Global Industry Analysts, Inc., provides a comprehensive review of trends, issues, and strategic industry activities of major companies worldwide. The report provides market estimates and projections for geographic markets such as the United States, Japan, Europe (France, Germany, Italy, UK, Spain and Rest of Europe), Asia-Pacific and Rest of World. The report also analyzes the global market for eLearning by segments such as Academic eLearning and Corporate eLearning.

For more details about this comprehensive market research report, please visit –

About Global Industry Analysts, Inc.

Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

Global Industry Analysts, Inc.
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Raghu Gopal
Global Industry Analysts Inc
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