Leading Spectator Seating Company Cheers on Employee Engagement via Digital Signage

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Hussey Seating, a 180 year old, sixth-generation family owned seating solutions company, commissions Mvix to provide a digital signage solution to enhance employee engagement.

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Mvix's solution promised the most value and healthiest ROI. There are no recurring fees or contract! Theirs is a superior product for a fraction of the cost of comparable full-featured solutions.

Hussey Seating, a 180 year old, sixth-generation family owned seating solutions company, commissions Mvix to provide a digital signage solution to enhance employee engagement.

Founded in 1835, Hussey Seating has been filling stadiums, arenas, auditoriums, gymnasiums, lecture halls, theaters, and places of worship with spectator seating. They opened their doors 45 years before the invention of American football and have continued to grow to a worldwide presence -- yes, they’ve even sold portable chairs to researchers in Antarctica! Hussey Seating credits their success to an unwavering commitment to unparalleled customer service and employee satisfaction. The company was founded on the principle of understanding their customer’s unique challenges and empowering their employees to develop solutions to meet the customer’s seating challenges.

An empowered workforce has been one of the key factors that have led to the explosive growth experienced by many of today’s industry giants. Keeping communication pathways open is one way to empower employees. Employee communications must be more than simply conveying the direction and directives of management throughout an organization. It involves practicing transparent management and building relationships between the organization and employees. In fact, according to Towers Perrin research, companies with connected and informed employees have 6% higher net profit margins. Enhancing communications by even 5%, results in a 3% increase in sales growth.

“We recently had a sit-down with our employees, to discuss ways in which we can enhance communication,” said Ron Bilodeau, Hussey Seating’s Marketing and Product Manager. Communications, whether it be sales data, performance statistics or just company news, is a common theme for companies with high levels of engagement. Gallup demonstrated that companies with high engagement outperform competitors by over 20% in productivity and profitability, while maintaining lower levels of absenteeism, turnover and other negative metrics. Simply put, an engaged workforce directly impacts the bottom line.

“Our employees, especially those without ready access to email, said they wanted to know more about current developments within the company,” added Ron. “We listened and started looking into implementing digital signage.”

Digital signage is the most cost effective vehicle for employee communication throughout a single location or across a global network. It increases engagement by allowing employees to feel like they’re “in the know” and up to date with what’s happening in the company. Communicating goals and company news creates a strong connection between workers and the company’s mission, which in turn improves business productivity. Companies can also use digital signage to train employees, and publicly recognize performance and milestones. It’s also a great medium for sharing internal metrics and keeping track of production, sales and internal analytics. By measuring their performance with the right business metrics, employees can self-evaluate and make instant changes where needed.

“Digital signage also provides the flexibility to quickly share messages that grab our employees’ attention and increase awareness,” said Ron. “It is helping us cut through the clutter from competing sources such as emails, texts, and social media.” In the same way that their seating solutions are designed, engineered and built to stand out from the crowd, Hussey Seating’s employee engagement strategy is devised to stand out.

Ron and his team reviewed a few digital signage providers before selecting Mvix. “Their solution promised the most value and healthiest ROI,” said Ron. “There are no recurring fees or contract! Theirs is a superior product for a fraction of the cost of comparable full-featured solutions.” Mvix’s solution supports HTML5 media playback, playlist and template management, comprehensive scheduling options and a multi-role user management. Their simple yet intuitive user interface and the ease of updating content are two other features that appealed to Ron’s team.

“Hussey Seating’s leadership in the seating solutions marketplace is undeniable. They know that growth starts from the inside, by taking care of the employees and keeping them informed and connected,” said Mike Kilian, the Mvix. Director of Business Development. “We’re much honored that they selected us to equip their state-of-the-art facility with a modern digital employee engagement solution.”

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A. Jay
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