Global Industry Analysts, Inc. Announces the Launch of a Major Research Program Analysing the Trends Impacting the Global Market for Enterprise Mobility

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Senior industry executives, domain experts, technologists and market strategists are invited to participate in a grassroots level research initiative to GIA’s ongoing coverage of business trends in the "Enterprise Mobility" space.

Enterprise Mobility: A Global Multi-Client Research Initiative

Follow us on LinkedIn – Over the next 5 weeks, GIA will complete an extensive secondary and primary research program involving some of the industry’s leading players and experts. The study will examine key drivers and trends impacting the market such as growing mobile workforce, rising need for real-time decision making, proliferation of the BYOD concept, availability of function specific enterprise mobility apps, emergence of enterprise app stores, widespread use of unified communications, and adoption of cloud based approaches to IT. Consumerization of the enterprise received significant success in the recent past. Given its widely accepted role in improving the overall responsiveness, agility, and flexibility of an organization, enterprise mobility has truly transformed into a competitive requirement in today’s marketplace. In the modern 21st century, a smart workforce is a mobile workforce. With more and more businesses now operating in a 24/7 environment and eying global opportunities, companies succeeding in future will mostly be the ones embracing enterprise mobility as a key communication strategy.

A wide range of mobile data devices, including smartphones, which are fast, robust, and suitable for high bandwidth requirements of corporate networks and mobile business applications, are rapidly becoming the platform of choice for enterprise mobility. Growing adoption of cloud computing as reflected in the growing popularity of enterprise mobile cloud computing is expected to benefit growth in the market. Mobility and cloud go hand in hand. Given that the advantages of an always connected, attuned, and aware workforce can never be undermined, the convergence of smart mobile devices with powerful cloud-computing services has and will continue to balloon in the future as traditional business models crumble, paving way for the emergence of new generation of agile and efficient enterprises. Cloud computing additionally helps new mobility technologies gain commercial success by helping address challenges posed by traditional enterprise mobility in areas of identity, device management, application management and data sharing.

As a key enabler of enterprise mobility, the growing focus on unified communications (UC), particularly cloud-based UC services is also expected to spur adoption in the market. The rapid proliferation of mobility solutions in addition to spewing opportunities also presents challenges in the form of mobile security threats. The scenario is resulting in increased demand for advanced device management and security solutions that can not only safeguard the device, but also the corporate network and business applications on device.

The study estimates Enterprise Mobility to be a multi-billion dollar market worldwide, while more precise market-size and growth projections for a 14-year period will be made available during the 2nd stage of report update, and data analysis.

The research and analyses will be released in the next 5 weeks in the form of a comprehensively updated research report. The report by design, will attempt to provide exhaustive analysis, data, trends, market share, market size, statistics, forecasts and competitive intelligence. The report is modelled to offer precise and unbiased, actionable market insights including in-depth segmentation of market sub-sectors, demand estimates and projections and analysis of trends in each of the sectors, identification of leading players, and the competitive structure, among others.

Developed for Enterprise Mobility Application Developers, Software and Hardware Vendors, Strategic Planners, Business Development Executives, Management Consultants, Investment Bankers, Consulting Firms, Marketing & Sales Executives, C-Level Decision Makers, Market Strategists and Technology Domain Experts, the report helps identify the biggest opportunities in this space and offers accurate latent demand forecasting that empowers quantitative decision making among existing market players and new entrants.

For more details about how you can participate, please click here.

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

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Global Industry Analysts, Inc.
Telephone: 408-528-9966
Fax: 408-528-9977
Email: press(at)StrategyR(dot)com
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