EQHO Globalization Unveils New Recording Studio

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Localization marketing and communication specialist company EQHO Globalization proudly announces the opening of Viriya, a multi-station recording studio built for elite productions.

Viriya will stand as an essential component beside EQHO's complementary framework of recording studios - game testing lab Vimamsa and professional audio recording studio Chanda. Viriya will focus on providing games voiceover and video dubbing services in over 35 languages.

"As our client base grew in the OTT and VOD entertainment and e-learning industries, so did our need to ramp up capacity for multilingual voiceovers," states EQHO Marketing Director Steven Bussey. "These companies serve a global user base and have a need for high quality, natively sourced linguistics. Viriya is the Buddhist word for 'diligent effort.' These producers need diligent effort put into their audio to compete with established international powerhouses, and that is what Viriya is here for." Viriya provides its clients a convenient sourcing location for more than 35 of the world's most widely used languages sourced locally in Bangkok.

State of the Art Vocal Recording
The new Viriya studio features large multi-station recording rooms created to house audio production hardware chains optimized to peak performance. Its control rooms are designed specifically to maximize the acoustical value of the recording space for a recording of any scale - from a solo voiceover to multi-talent production. EQHO Globalization has partnered with the finest acoustic designers and audio recording professionals in the world to select the finest audio production gear to provide commercial grade recordings regardless of the demands of the project. The hardware chains are optimized to provide the highest level of utility, adaptability and personalized character to each project based upon the needs of the client.

The quality of Viriya recordings are further assured through process optimization. Each project is assigned a dedicated script director. Viriya also guarantees native linguistic recordings to ensure a near 100% project approval rating.

Language Partner to the World
Just like its EQHO Globalization partners, Viriya is expected to appeal to the premier brands in the e-learning, games, television and general entertainment industries. EQHO is currently a voiceover partner to many of the industry's top 50 localization companies. Viriya will serve as a cost effective yet commercially viable alternative for professional language services to the OTT and VOD industries. Both OTT and VOD are growing at astronomical rates in both established and emerging markets. Cisco reports that CAGR for video will reach 31% for Internet video, 26% for IP video and 61% for VR traffic. By 2020, video will account for 82% of all traffic on the Internet.

ITMedia Consulting reports that the European VOD market alone is worth €4.2 billion as of 2017. MarketsandMarkets reports that global VOD will rise to $61.40 billion by 2019, a CAGR of 19.4%.

"Audio is a huge part of the video experience," reports Mr. Bussey. "Consumers around the world are now looking to VOD and OTT services for broadcast quality output. They want to hear programming in their native languages, and they want clear, pristine audio. Viriya will accomplish this for our brave, creative new class of global content producers."

EQHO and Global Communications
Currently, content for games, e-learning and media account for over 50% of EQHO's business, and this percentage is growing because of the increasing number of OTT and VOD producers. Viriya has been created to connect these producers to the world, providing voiceover and dubbing services that are normally reserved only for international studios and distributors.

For further information about the Viriya studio or EQHO Globalization, use the contact information below.

About w http://www.EQHO.com
EQHO helps companies of all shapes and sizes roll out local language products to global markets. Whether it’s a mobile app, website, ecommerce platform, video or a single social media post, we understand the need to be on-brand and on-time. With over 20 years of translation and localization experience under our belt, we achieve this by providing a full suite of technology driven localization solutions. EQHO maintains its headquarters in Singapore, and production centers in Bangkok and Vientiane, and is supported by a worldwide network of 3,000 translators and 1,000 voice artists in over 65 languages. Localizing in excess of 150 million words of text-based content and 50,000 hours of multimedia annually, EQHO is recognized by the Common Sense Advisory as one of Asia’s fastest growing language service providers.

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Steven Bussey
EQHO Globalization Pte. Ltd.

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