Multiple Equine Not For Profit Charities to Receive Christmas Gifts from Horseland Store Donations, New Holiday Stock Just Released

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Horseland, together with its customers, will be helping horses in need through the power of a simple gift – some of which may be from the equine retailer’s new holiday stock. Multiple equine not for profit organizations will benefit from this event.

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It works both ways, too it helps horses in need while our customers get that wonderful warm feeling of knowing they are able to help these animals.

For the whole month of December, customers of Australia’s top horse equipment retailer, Horseland, will get the chance to donate gifts at their local outlets for a good cause. Various equine not for profit charities will receive gifts purchased in store by customers; some of which may be among the new holiday stock recently released and viewable in their current Christmas catalogue.

Australians are the leading horse lovers in the world. According to an Animals Australia survey, 66% of Australian households have pets and out of that, 3.9% have horses. Sadly, there are thousands of pets, including horses, which get neglected, abused or worse.

Thankfully, there are equine not for profit organisations who actively help those less fortunate animals, including horses. These charities look to educate the public about horses, performs horse rescues and rehabilitation; and this year Australia’s largest equine retailer is adding their influence to the cause.

“Give the gentle giants some love for Christmas day through our gift-giving program, which we call ‘Wishing Tree for Xmas’”, says Kym West, the Online Marketing Coordinator at Horseland. “It works both ways, too it helps horses in need while our customers get that wonderful warm feeling of knowing they are able to help these animals.”

The process for donating for the Wishing Tree for Xmas is simple: Customers shop at one of the Australia-wide retail stores; pick an item, like a rug, saddles, bandages, head collars, training accessories or any other item; then place that purchase in a specially marked donation bin. Then the gift gets donated by Horseland to the appropriate equine not for profit: Save A Horse Australia (Queensland), Horse Rescue (New South Wales), Project Hope Horse Rescue (Victoria), RSPCA (Tasmania), RDA WA (Western Australia), and Windamere Horse Haven (South Australia).

Ms. West goes on to say, “This is just the beginning of a series of charitable events we are planning for the equestrian community. We’ve always been active in sponsoring horse riding events, and are currently supporting riders and horse care groups.” She further explains. “And this year we decided to let our customers join in the giving back process.”

The Wishing Tree for Xmas program is on now at all Horseland stores; what’s more, customers can select their donations or own gift buying from the latest Christmas stock which has just arrived. For those not sure what to purchase, we have our new catalogue to help them out.

The Horseland Christmas catalogue of new stock can be viewed online at:


Horseland, founded in 1978, is Australia's largest equestrian retailer with 54 stores. A successful family-owned and operated business offers quality horse equipment for sale. Products for riders, horses, stable and vet, dogs, as well as gifts are available at their website. Their vision is to be the “Heart of the Equestrian Community” and their mission says it all: “Whether it’s finding out what’s on, knowing who to talk to, showing you how or just being understood, Horseland provides horse lovers with hints, tips, advice and experiences to realise the full potential of you and your horse.”

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Kym West, Online Marketing Coordinator
+61 1800 021 980
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since: 05/2012
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