Exact Data Cleans its Medicine Mailing Lists to Improve Deliverability

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The Chicago-based direct marketing firm performs its most recent data hygiene procedure to filter its Medicine Mailing Lists.

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Medicine is a necessity for everyone, whether it be prescribed or holistic, natural remedies. In wake of one of the coldest winters yet, we wanted to make sure our medicine mailing lists were as accurate as possible to ensure solid deliverability

Exact Data finishes its latest data hygiene effort to filter through its records for Medicine Mailing Lists. In this instance, the company went through its extensive number of records for the particular mailing list to remove any contacts that were no longer valid and update any that had changed email address, postal address, or telephone number.

Each month, the data firm goes through its mailing lists to make sure the information is as up-to-date as possible. The in-house records are matched to the USPS National Change of Address database monthly so the corresponding information can be updated on a regular basis. By doing so, the company is increasing its deliverability and helping to ensure quality data cards for its clients.

Medicine Mailing Lists have increased in popularity due to the cold weather season quickly approaching. In one of the coldest winters in recent years, sickness is sure to hit rampantly. Companies are looking to reach medicine providers as well as consumers in an effort to boost sales in time for the holidays.

Examples of categories that fall under the Medicine Mailing Lists umbrella include but are not limited to:
-Alternative medicine households
-SIC Code 801101- Internal medicine practitioners
- Prescribed medicine users

“Medicine is a necessity for everyone, whether it be prescribed or holistic, natural remedies. In wake of one of the coldest winters yet, we wanted to make sure our medicine mailing lists were as accurate as possible to ensure solid deliverability,” says CEO Larry Organ.

To learn more about Exact Data’s Medicine Mailing Lists, call (877) 440-3282 or email info(at)exactdata(dot)com.

About Exact Data
Exact Data is a Chicago-based multi-channel marketing company with regional offices across the United States. The company offers integrated marketing services including B2B and B2C lists containing postal, email, and telephone contacts, data append and hygiene services, as well as pay-per-click social media advertising.

Exact Data was founded in 2001 and operates as a subsidiary of Exact Data LLC. For more information, email info(at)exactdata(dot)com or call (877) 440-3282.

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Krystal Hernandez
@ExactData
since: 02/2011
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