Bohemia, NY (PRWEB) September 22, 2013
Online marketing company fishbat expands upon the expected marketing trends of 2014.
According to a September 17th article published on Forbes titled, “The Top 7 Online Marketing Trends That Will Dominate 2014”, the Internet is constantly changing the way information is being shared. The article points out that social media diversity, mobile-friendly content, and content centered around images will begin to take over the online marketing world. More people are turning to their phones as their main source of information, and using sites like Pinterest or Instagram to view content more focused on images and less focused on words. Sometimes too many words can scare people away and saying less may be more beneficial.
The article also predicts “SEO and social signals will become even more intertwined,” which means that posts with more social shares will rank higher on search engine results pages.
Justin Maas, vice president of client relations at online marketing company fishbat, agrees that most of these trends will be seen as key factors for marketing in 2014.
“To be successful, it is important that online marketers pay attention to the trends and follow suit,” Maas says. “However, even when keeping up with the trends, it is still important to pay attention to details and make sure the content you post doesn’t become boring and predictable. Image based content has become very important because pictures are able to grab a persons attention much quicker than a bunch of words can. They are especially important to get the attention of people who are constantly on the go and may not have the time to read a wordy advertisement.”
fishbat, Inc. is a full-service online marketing firm and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management and public relations, fishbat promotes a consistent and professional online voice for all of its clients.