Bohemia, NY (PRWEB) November 13, 2013
fishbat, a leading Long Island advertising agency, comments on an article published by TIME on November 7th, which details a new app that calculates worth on Twitter and how much the social network “owes” its users.
According to the TIME titled “This Is How Much Money Twitter Owes You,” Twitter finally took its company public last week, earning itself a market capitalization of approximately $25 billion. Out of Twitter’s 230 million users, the article says more than a few began questioning their worth on the social network. Many people think their tweets are actually making other people rich, which is technically true.
TIME created a web app to calculate each user’s worth based on the amount of tweets, followers and level of engagement. Though the app calculates worth, Twitter, obviously will not be paying out anything to users. The article reveals that Twitter “owes” Justin Bieber a whopping $20,916,384 for using the interacting on the network and solidifying a devoted 46.6 million followers.
Justin Maas, vice president of client relations at fishbat, a leading Long Island advertising agency, says Twitter had a fairly successful first week as a publicly traded company, making its top executives very wealthy. “It’s impressive to see how much each user is worth on the social network. Twitter owes fishbat $195 for its worth,” he says. “It just goes to show you that engagement and interaction is extremely valuable.”
Maas says this idea of worth can be translated to brands. “In terms of Internet marketing, fans and followers are invaluable for sales,” he says. “The more fans and followers that interact on your brand’s social media pages, the more likely you are to increase your sales and profit margins.”
fishbat is a full-service online marketing company and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management and public relations, fishbat promotes a consistent and professional online voice for all of its clients.