FisherBroyles Uses RXinsider Video Offering to Showcase Pharmacy Thought Leadership

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The FisherBroyles health and pharmacy law group utilizes RXinsider’s Thought Leader Video Series to showcase thought leadership in the pharmacy and healthcare markets.

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Video content is the next wave of marketing and FisherBroyles will follow through with that with our Thought Leader Video Series.

The FisherBroyles health and pharmacy law group is utilizing RXinsider’s Thought Leader Video Series to showcase the firm’s thought leadership in the pharmacy and healthcare markets.

FisherBroyles is a full-service law firm whose partners have expertise in many areas of practice, including health and pharmacy law. While the firm has a lot of name recognition, obtaining visual exposure in the health and pharmacy markets was difficult. Educating the industry on pharmacy law and the FisherBroyles brand as thought leaders is crucial to the firm.

“Our Thought Leader Video Series provides companies with a powerful, engaging, and credible digital marketing tool that maximizes their audience engagement and education,” says Chris Kolkhorst, Vice President at RXinsider.

After meeting with an RXinsider representative, Anthony Calamunci Esq., Partner, knew the Thought Leader Video Series offering was FisherBroyles’ opportunity to get involved in video marketing. RXinsider's Thought Leader Video Series provides professionally produced video content that supports a company’s marketing plan, allowing for sales teams to tell a story in an exceptional way with a hands-off creation process for marketing departments.

“Law firms don’t traditionally use videos as well as other businesses. Video content is the next wave of marketing and FisherBroyles will follow through with that with our Thought Leader Video Series,” says Calamunci.

The full case study on FisherBroyles’ experience with utilizing RXinsider’s Thought Leader Video Series can be found here. To learn more, contact the RXinsider sales team at sales(at)rxinsider(dot)com.

About RXinsider
Founded in 1999 by Gregory Cianfarani, RPh, RXinsider has grown into one of the most respected publishing and technology companies in healthcare. RXinsider is constantly innovating, and we are proud to offer the pharmacy community fresh and relevant multimedia publications, SaaS technology platforms, research tools, training, and marketing resources. Learn more on our website, http://www.rxinsider.com.

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RXinsider
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