Footprints Floors Blazes a Trail of National Expansion, Seeing Nearly Triple Digit Revenue Growth and Selling Out Markets Across the U.S. in 2022

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The flooring installation brand has seen tremendous growth year to date and is confident in its continued success despite recession rumors.

To say that the first half of 2022 went well for Footprints Floors, the 150-plus Denver-based floor installation brand, would be an understatement. The brand has seen an over 80% increase in revenue year to date compared to 2021, showing no signs of slowing down as the housing market shifts and renovation projects skyrocket.

“We’ve been blown away by the growth this year systemwide,” said Bryan Park, CEO of Footprints Floors. “It’s a testament to the state of the industry overall, the increasing demand for flooring services, and our business model. Footprints Floors was designed to be flexible, which is why we’ve been able to thrive despite the dramatic industry changes over the past few years.”

Nearly 40 of Footprints Floors franchise owners had their best monthly revenue to date in the first half of 2022 with 11 of them on pace to hit $1 million by the end of the year. Of those 11, nine of them have been franchise owners for three years or less, pointing to the brand’s booming demand for services.

In addition to the tremendous growth on the revenue side of the business, Footprints Floors also saw impressive expansion in its franchise development efforts. The brand signed seven new franchisees year to date and opened another 11 locations. Footprints Floors even sold out franchise opportunities completely in Reno, Boise, Jacksonville, Dayton, Minneapolis, South Texas and Central Florida.

The brand is perfectly positioned to capitalize on the booming home renovation market. As the housing market slows and becomes increasingly expensive, homeowners are turning to renovation projects to increase the value of their current investments. The National Association of Realtors recently published a study showing that hardwood flooring refinishing and new flooring installation are the #1 and #2 projects homeowners can complete to get the best return on investment, proving the increased demand for Footprints’ services.

Footprints Floors is confident in its continued success and its ability to offer prospective franchise owners a reliable business opportunity with uncertain economic times looming. The brand was founded in 2008 in the middle of the Great Recession and has built its entire business model to not only withstand the ebbs and flows of the economy but thrive despite them. As economists predict an economic downturn in the latter part of 2022, Footprints Floors is ready.

“We built a hurricane-proof house 15 years ago, and we are ready to weather the storm,” said Park. “Footprints Floors doesn’t have a lot of overhead and we don’t supply product to our clients, so as the market grows and shrinks, we can move right along with it without being dramatically affected by inflation and supply chain issues.”

Upon his return to Littleton, Colorado after serving in the U.S. Air Force, Bryan Park noticed that Denver’s flooring industry lacked a higher level of customer service and sophistication. So, in 2008, he founded Footprints Floors, which today specializes in installing hardwood floors, carpet, tile floors, backsplashes and laminates. With more than 100 territories, Footprints Floors offers franchisees a robust support system including a call center, flexible hours for work-life balance and a low cost of entry with outstanding economics.

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Julie Green
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