Forbes Living Features If You Care

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Forbes Living features Eco-friendly household products made by If You Care.


Forbes Living

I am thrilled to have If You Care featured on Forbes Living, said Joel Schuman, President of If You Care.

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The producers of Forbes Living are excited to announce that If You Care will be featured in an upcoming segment as part of their "Sustainable" series. The show is hosted by Forbes Riley, an award-winning TV host in the D2C industry, author, entrepreneur, mother, and one of the nation’s leading health and wellness experts.

Kitchen and household products are essential to everyday living. Yet, many of these products have negative impacts on the environment. If You Care is an innovative company that produces high-quality, environment-friendly alternatives to conventional kitchen and household products.

If You Care introduced the first unbleached, totally chlorine-free coffee filters, parchment baking paper, and baking cups into the U.S. market in 1990 and 1991. Today, the company provides a diverse range of environment-friendly kitchen and household products, including parchment paper, aluminum foil, paper snack and sandwich bags, automatic dishwasher tablets, laundry detergent, household gloves, and many others.

The materials used are specially chosen to reduce their impact on the environment. The products are made from unbleached paper, recycled materials, and wood and paper coming from sustainably managed forests. Petroleum-based ingredients are replaced with natural and renewable resources. Many of If You Care's products are certified compostable. The packaging is also made from recycled board, processed chlorine-free.

"I am thrilled to have If You Care featured on Forbes Living," said Joel Schuman, President of If You Care. "Forbes Riley is a great product evaluator and is recognized as an innovator in finding and promoting solutions in the areas of health and household products. Forbes’ profile is a perfect match for If You Care and the many people who follow her are the natural target audience for If You Care."

The Forbes Living television segment features the innovative, highly effective, and environment-friendly kitchen and household products from If You Care. For more information about If You Care, please visit

About Forbes Riley
Forbes Riley, recently named America's Most Loved Health & Fitness Innovator, is known for bringing affordable, high-quality fitness, health, and household products to consumers worldwide. Recognized for her marketing prowess, Riley is famous for launching products that solve tough challenges and make everyday life easier. This includes some of the most successful product promotions of all time, including the Jack LaLanne Juicer. As the co-creator, co-executive producer, and host of Forbes Living, Riley motivates others by informing, educating, branding, and creating consumer awareness on a variety of products. Riley boasts a huge following on her website and on social media. She also has a regular presence on networks including ESPN, TLC, Fit-TV, Animal Planet, ABC Family, and Home Shopping Network.

About Forbes Living
The groundbreaking talk show combines the most highly recognized product spokeswoman with new and innovative products designed to engage viewers in a fun, informative, and entertaining fashion. Watch out for upcoming broadcasts nationally on WE TV (Women’s Entertainment ©™), Discovery Channel Transponder®™, Lifetime Real Women™, Esquire Network™, and DIY Network Canada. The talk show will also air regionally on ABC, FOX, and ION broadcast affiliates. Join the interactive fun with Forbes Living TV on Facebook, Twitter and LinkedIn pages. The show's website provides a contact form that business owners can fill out to receive more information. Forbes Living is an FR Media production.

About FR Media
FR Media brings a superior track record of award-winning video and film background services including video and film, direct response television, commercial advertising, and media planning and buying. Staffed with Emmy, Telly and Moxie award-winning staff members from the disciplines of television, DRTV, film, print, advertising and online media, FR Media studios are located in St. Petersburg, Florida. If you have a product you would like considered for the show, go to and fill out our Product Inquiry form.

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